{"id":12401,"date":"2021-12-19T10:13:32","date_gmt":"2021-12-19T07:13:32","guid":{"rendered":"https:\/\/zdmaa.com\/hubspot-cms-hub-benefits\/"},"modified":"2021-12-28T16:03:33","modified_gmt":"2021-12-28T13:03:33","slug":"hubspot-cms-hub-benefits","status":"publish","type":"post","link":"https:\/\/zdmaa.com\/fr\/hubspot-cms-hub-benefits\/","title":{"rendered":"Avantages du Hub CMS HubSpot"},"content":{"rendered":"

Avantages du Hub CMS HubSpot<\/span><\/span><\/p>\n

\n

Fini le temps de l’utilisation de plusieurs plates-formes pour h\u00e9berger et g\u00e9rer votre site Web. <\/span>Dites adieu aux processus confus et chronophages et bonjour au Hub CMS HubSpot.<\/span><\/span><\/p>\n

 <\/p>\n

CMS Hub est construit sur le CRM de HubSpot<\/span><\/span><\/strong><\/h2>\n

CMS Hub est construit sur le CRM de HubSpot, un syst\u00e8me qui vous permet d’exploiter les donn\u00e9es des visiteurs pour cr\u00e9er des exp\u00e9riences uniques. <\/span>Cela rend extr\u00eamement facile pour les \u00e9quipes d’interagir avec les contacts et d’afficher leurs donn\u00e9es, interactions pass\u00e9es et activit\u00e9s.<\/span><\/span><\/p>\n

Vous recevrez \u00e9galement un aper\u00e7u de la fa\u00e7on dont vos contacts interagissent avec votre site Web et votre contenu. <\/span>Des visites de pages aux soumissions et m\u00eame aux e-mails ouverts, vous permettant de cr\u00e9er des suivis personnalis\u00e9s. <\/span>Les \u00e9quipes marketing et commerciales peuvent ensuite utiliser ces informations d\u00e9taill\u00e9es pour \u00e9tablir des relations avec les prospects et les clients.<\/span><\/span><\/p>\n

Travailler dans le CMS Hub vous permet de vous int\u00e9grer de mani\u00e8re transparente \u00e0 d’autres outils de marketing, de vente et de services pour \u00e9tendre votre exp\u00e9rience num\u00e9rique globale.<\/span><\/span><\/p>\n

Flexibilit\u00e9 pour les d\u00e9veloppeurs <\/span><\/span><\/strong><\/span><\/h2>\n

Le CMS Hub utilise des th\u00e8mes flexibles et permet aux d\u00e9veloppeurs de cr\u00e9er des sites Web faciles \u00e0 mettre \u00e0 jour pour les sp\u00e9cialistes du marketing.<\/span><\/span><\/p>\n

Les d\u00e9veloppeurs peuvent \u00e9crire du code \u00e0 l’aide de leurs outils pr\u00e9f\u00e9r\u00e9s, puis synchroniser les fichiers avec le CMS. <\/span>Tous les th\u00e8mes, modules et mod\u00e8les cr\u00e9\u00e9s peuvent ensuite \u00eatre facilement mis \u00e0 jour par diff\u00e9rentes \u00e9quipes \u00e0 l’aide de l’outil d’\u00e9dition de page par glisser-d\u00e9poser. <\/span>Cela permet d’\u00e9conomiser du temps de d\u00e9veloppement continu, permettant aux cr\u00e9ateurs de contenu de g\u00e9rer les mises \u00e0 jour du site Web et aux d\u00e9veloppeurs de plus de temps pour se concentrer sur un codage plus complexe.<\/span><\/span><\/p>\n

CMS Hub Prenons le contr\u00f4le du marketing<\/span><\/span><\/strong><\/h2>\n

Travailler avec des th\u00e8mes, des modules et des mod\u00e8les cr\u00e9\u00e9s par des d\u00e9veloppeurs, des sp\u00e9cialistes du marketing et des cr\u00e9ateurs de contenu peut rapidement et facilement effectuer des mises \u00e0 jour et ajouter du nouveau contenu \u00e0 votre site Web.<\/span><\/span><\/p>\n

Avec une vue compl\u00e8te des donn\u00e9es de contact, les sp\u00e9cialistes du marketing sont \u00e9galement en mesure de cr\u00e9er des exp\u00e9riences personnalis\u00e9es et d’utiliser des tests approfondis pour diff\u00e9rents contenus, appels \u00e0 l’action et mod\u00e8les pour am\u00e9liorer les performances.<\/span><\/span><\/p>\n

CMS Hub comprend des fonctionnalit\u00e9s qui aident les marketeurs au quotidien\u00a0:<\/span><\/span><\/p>\n

    \n
  • Recommandations SEO – Depuis l’\u00e9cran d’accueil SEO ou page par page, examinez les changements qui am\u00e9lioreront votre site Web et agissez.<\/span><\/span><\/li>\n
  • \u00c9diteur glisser-d\u00e9poser – apportez rapidement des modifications et ajoutez du nouveau contenu sans avoir besoin de modifier le code.<\/span><\/span><\/li>\n
  • Test adaptatif – Choisissez plusieurs skins de page que HubSpot surveillera et fonctionnera comme l’option la plus performante.<\/span><\/span><\/li>\n
  • Rapports de contact – D\u00e9couvrez comment les contacts interagissent avec votre site Web, les types de contenu, les sources et les campagnes depuis votre CRM HubSpot.<\/span><\/span><\/li>\n<\/ul>\n

    Vitesse, s\u00e9curit\u00e9 et fiabilit\u00e9<\/span><\/span><\/strong><\/h2>\n

    Construire votre site Web sur un CMS Hub signifie h\u00e9berger et g\u00e9rer votre site Web au sein de HubSpot.<\/span><\/span><\/p>\n

    La maintenance du site Web peut prendre beaucoup de temps. <\/span>Avec HubSpot Hosted CMS, il n’y a pas de mises \u00e0 jour de plate-forme, pas besoin de s’inqui\u00e9ter de la maintenance du serveur, et toutes les s\u00e9curit\u00e9s, sauvegardes et disponibilit\u00e9s sont g\u00e9r\u00e9es par HubSpot.<\/span><\/span><\/p>\n

    Pr\u00eat \u00e0 voir comment votre site Web se compare\u00a0? <\/span>Consultez notre site Web Grader et obtenez votre score en quelques secondes.<\/span><\/span><\/p>\n

     <\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Avantages du Hub CMS HubSpot Fini le temps de l’utilisation de plusieurs plates-formes pour h\u00e9berger et g\u00e9rer votre site Web. Dites adieu aux processus confus et chronophages et bonjour au Hub CMS HubSpot.   CMS Hub est construit sur le CRM de HubSpot CMS Hub est construit sur le CRM de HubSpot, un syst\u00e8me qui …<\/p>\n","protected":false},"author":1,"featured_media":9707,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-12401","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"yoast_head":"\nAvantages du Hub CMS HubSpot - zdmaa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zdmaa.com\/fr\/hubspot-cms-hub-benefits\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Avantages du Hub CMS HubSpot - zdmaa\" \/>\n<meta property=\"og:description\" content=\"Avantages du Hub CMS HubSpot Fini le temps de l’utilisation de plusieurs plates-formes pour h\u00e9berger et g\u00e9rer votre site Web. 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