{"id":12288,"date":"2021-12-19T10:19:34","date_gmt":"2021-12-19T07:19:34","guid":{"rendered":"https:\/\/zdmaa.com\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/"},"modified":"2021-12-28T14:32:10","modified_gmt":"2021-12-28T11:32:10","slug":"how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step","status":"publish","type":"post","link":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/","title":{"rendered":"Come conciliare i team di vendita e marketing."},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span class=\"\" style=\"vertical-align: inherit;\">Come conciliare i team di vendita e marketing.<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"> <span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sfruttare l&#8217;abilitazione alle vendite di HubSot \u00e8 un ottimo primo passo.<\/span><\/span><\/span><\/span><\/p>\n<div id=\"hs_cos_wrapper_post_body\">\n<p><em><span style=\"vertical-align: inherit;\"><span class=\"\" style=\"vertical-align: inherit;\">I team di marketing e vendita hanno spesso affrontato il problema dell&#8217;interruzione.<\/span><\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sebbene entrambe le divisioni condividano l&#8217;obiettivo comune di generare entrate per la propria azienda, le strategie e le metriche di successo che utilizzano sono spesso molto diverse, il che pu\u00f2 portare a una disconnessione.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Quindi, come ti assicuri che i tuoi team di vendita e marketing siano allineati? <\/span><span style=\"vertical-align: inherit;\">La risposta \u00e8 assicurarsi di avere una strategia unificata per consentire le vendite.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">L&#8217;empowerment delle vendite \u00e8 il processo che fornisce al tuo team di vendita le risorse giuste di cui ha bisogno per concludere pi\u00f9 affari. <\/span><span style=\"vertical-align: inherit;\">In sostanza, fornisci ci\u00f2 di cui il team di vendita ha bisogno per coinvolgere con successo l&#8217;acquirente durante tutto il processo di acquisto.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sia il tuo team di marketing che quello di vendita dovrebbero possedere la tua strategia di abilitazione alle vendite. <\/span><span style=\"vertical-align: inherit;\">Il marketing deve fornire ai venditori una variet\u00e0 di risorse di cui hanno bisogno per vendere in modo efficace. <\/span><span style=\"vertical-align: inherit;\">I venditori devono condividere questo contenuto con lead e clienti per aiutarli a decidere se vogliono o meno convertire. <\/span><span style=\"vertical-align: inherit;\">Le vendite possono quindi comunicare con il marketing su quali tipi di contenuti e materiali mancano e su cosa vorrebbero condividere con i potenziali clienti durante tutto il processo. <\/span><span style=\"vertical-align: inherit;\">In questo modo, il marketing pu\u00f2 creare e condividere questi nuovi materiali con i rappresentanti per consentire loro di raggiungere i clienti e vendere in modo pi\u00f9 efficace.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Poich\u00e9 sia \u200b\u200ble vendite che il marketing hanno entrambi un fattore di abilitazione alle vendite, entrambi influenzano la strategia di abilitazione alle vendite complessiva della tua azienda.<\/span><\/span><\/p>\n<p style=\"font-weight: normal;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">In che modo questo influisce sulla tua attivit\u00e0?<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Il Flywheel \u00e8 un modello adattato da HubSpot per spiegare lo slancio acquisito quando un&#8217;intera organizzazione si allinea per offrire un&#8217;ottima esperienza al cliente. <\/span><span style=\"vertical-align: inherit;\">Per avere successo, l&#8217;azienda deve adattare le sue strategie per concentrarsi su questo slancio (o mancanza di slancio) per guidare i referral, ripetere le vendite e far &#8220;andare avanti&#8221; la tua attivit\u00e0.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Le tre fasi del volano includono attrazione, coinvolgimento e gioia, tutte incentrate sulla crescita.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Nella fase di attrazione, puoi attirare nuovi contatti con contenuti utili e facilitare loro la conoscenza della tua azienda. <\/span><span style=\"vertical-align: inherit;\">Pensa a SEO, social media e pubblicit\u00e0 mirata.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Nella fase di coinvolgimento, ti concentri sulle relazioni, utilizzando la personalizzazione del sito Web e della posta elettronica, la segmentazione del database dei contatti, il marketing e l&#8217;automazione delle vendite.<\/span><\/span><\/p>\n<p>\u0641\u064a \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0633\u0639\u0627\u062f\u0629 \u060c \u0623\u0646\u062a \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u062f\u0639\u0645\u0647\u0645 \u0645\u0639 \u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0641\u064a \u062a\u0631\u0633\u064a\u062e \u0647\u0630\u0647 \u0627\u0644\u0639\u0644\u0627\u0642\u0629. \u064a\u062a\u0645 \u0630\u0644\u0643 \u0628\u0639\u062f\u0629 \u0637\u0631\u0642 \u0645\u062b\u0644 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0630\u0627\u062a\u064a\u0629 &#8211; \u0642\u0648\u0627\u0639\u062f \u0627\u0644\u0645\u0639\u0631\u0641\u0629 \u0623\u0648 \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u062f\u0631\u062f\u0634\u0629 \u0627\u0644\u0622\u0644\u064a\u0629 \u0623\u0648 \u062a\u0642\u062f\u064a\u0645 \u062e\u062f\u0645\u0629 \u0639\u0645\u0644\u0627\u0621 \u0631\u0627\u0626\u0639\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u062f\u0631\u062f\u0634\u0629 \u0623\u0648 \u0627\u0644\u0645\u0631\u0627\u0633\u0644\u0629 \u0623\u0648 \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0623\u0648 \u0625\u0635\u062f\u0627\u0631 \u0627\u0644\u062a\u0630\u0627\u0643\u0631.<\/p>\n<p>\u0645\u0646 \u062e\u0644\u0627\u0644 \u0625\u0633\u0639\u0627\u062f \u0639\u0645\u0644\u0627\u0626\u0643 \u060c \u064a\u0645\u0643\u0646\u0643 \u0625\u0646\u0634\u0627\u0621 \u0645\u0631\u0648\u0651\u062c\u064a\u0646 \u064a\u0633\u0627\u0639\u062f\u0648\u0646 \u0641\u064a \u062c\u0630\u0628 \u0639\u0645\u0644\u0627\u0621 \u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u062c\u062f\u062f \u0648\u062a\u0633\u062a\u0645\u0631 Flywheel \u0641\u064a \u0627\u0644\u062a\u062d\u0631\u0643.<\/p>\n<p>&nbsp;<\/p>\n<p>\u0643\u0645\u0627 \u062a\u0631\u0649 \u060c \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0627 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u060c \u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u062c\u062f\u064b\u0627 \u0645\u0648\u0627\u0621\u0645\u0629 \u0641\u0631\u0642 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0644\u062e\u0644\u0642 \u0627\u0644\u062a\u0645\u0627\u0633\u0643.<i><\/i><\/p>\n<p>\u0644\u0645\u0648\u0627\u0621\u0645\u0629 \u0641\u0631\u0642\u0643 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0645\u0643\u064a\u0646 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0646\u0645\u0648\u0630\u062c \u062f\u0648\u0644\u0627\u0628 \u0627\u0644\u0645\u0648\u0627\u0632\u0646\u0629 \u060c \u062c\u0631\u0628:<\/p>\n<ul>\n<li>\u0645\u0637\u0627\u0644\u0628\u0629 \u0641\u0631\u064a\u0642 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0628\u0625\u0646\u0634\u0627\u0621 \u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0645\u0639\u064b\u0627.<\/li>\n<li>\u062a\u0648\u062b\u064a\u0642 \u062c\u0645\u064a\u0639 \u0641\u062c\u0648\u0627\u062a \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0639\u0644\u0649 \u0637\u0648\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0645\u0634\u062a\u0631\u064a.<\/li>\n<li>\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0644\u062f\u064a\u0643 \u0637\u0631\u064a\u0642\u0629 \u0644\u062a\u062a\u0628\u0639 \u0643\u0644 \u062a\u0641\u0627\u0639\u0644 \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0639 \u0634\u0631\u0643\u062a\u0643.<\/li>\n<li>\u0643\u0646 \u062f\u0627\u0626\u0645\u064b\u0627 \u0645\u062a\u0645\u062d\u0648\u0631\u064b\u0627 \u062d\u0648\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0639 \u0644\u063a\u062a\u0643.<\/li>\n<\/ul>\n<h2>\u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0644\u0640 HubSpot \u0627\u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0641\u064a \u062a\u0646\u0638\u064a\u0645 \u0641\u0631\u0642\u0643\u061f<\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">HubSpot \u00e8 una soluzione completa in grado di fornire alle aziende una panoramica completa sia del marketing che delle vendite e ospita tutte le informazioni del database dei contatti. <\/span><span style=\"vertical-align: inherit;\">Collega tutte le tue attivit\u00e0 di vendita e marketing in modo che sia possibile la collaborazione del team e l&#8217;abilitazione alle vendite.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Vantaggi chiave:<\/span><\/span><\/p>\n<ul>\n<li><i><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Strategie personali e automazione<\/span><\/span><\/i><\/li>\n<li><i><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Prospezione automatizzata, qualificazione dei lead e vendita al dettaglio<\/span><\/span><\/i><\/li>\n<li><i><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Preparazione di report accurati e standardizzati<\/span><\/span><\/i><\/li>\n<li><i><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Efficienza e scalabilit\u00e0<\/span><\/span><\/i><\/li>\n<\/ul>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">L&#8217;utilizzo di una soluzione di piattaforma come HubSpot crea la spina dorsale del tuo ecosistema di marketing digitale e abilitazione alle vendite, consentendoti di semplificare le tue attivit\u00e0 di marketing e vendita e rendere i tuoi team pi\u00f9 efficienti.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Interessato a saperne di pi\u00f9? <\/span><span style=\"vertical-align: inherit;\">Clicca qui per contattarci!<\/span><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Come conciliare i team di vendita e marketing. Sfruttare l&#8217;abilitazione alle vendite di HubSot \u00e8 un ottimo primo passo. I team di marketing e vendita hanno spesso affrontato il problema dell&#8217;interruzione. &nbsp; Sebbene entrambe le divisioni condividano l&#8217;obiettivo comune di generare entrate per la propria azienda, le strategie e le metriche di successo che utilizzano &hellip;<\/p>\n","protected":false},"author":1,"featured_media":9763,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-12288","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-categorizzato"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Come conciliare i team di vendita e marketing. - zdmaa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Come conciliare i team di vendita e marketing. - zdmaa\" \/>\n<meta property=\"og:description\" content=\"Come conciliare i team di vendita e marketing. Sfruttare l&#8217;abilitazione alle vendite di HubSot \u00e8 un ottimo primo passo. I team di marketing e vendita hanno spesso affrontato il problema dell&#8217;interruzione. &nbsp; Sebbene entrambe le divisioni condividano l&#8217;obiettivo comune di generare entrate per la propria azienda, le strategie e le metriche di successo che utilizzano &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/\" \/>\n<meta property=\"og:site_name\" content=\"zdmaa\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-19T07:19:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-28T11:32:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zdmaa.com\/wp-content\/uploads\/2021\/12\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"411\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/\",\"url\":\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/\",\"name\":\"Come conciliare i team di vendita e marketing. - zdmaa\",\"isPartOf\":{\"@id\":\"https:\/\/zdmaa.com\/it\/ro\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/zdmaa.com\/wp-content\/uploads\/2021\/12\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step.jpg\",\"datePublished\":\"2021-12-19T07:19:34+00:00\",\"dateModified\":\"2021-12-28T11:32:10+00:00\",\"author\":{\"@id\":\"https:\/\/zdmaa.com\/it\/ro\/#\/schema\/person\/8aad4cf5d562d4ca835487f6149853e3\"},\"breadcrumb\":{\"@id\":\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#primaryimage\",\"url\":\"https:\/\/zdmaa.com\/wp-content\/uploads\/2021\/12\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step.jpg\",\"contentUrl\":\"https:\/\/zdmaa.com\/wp-content\/uploads\/2021\/12\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step.jpg\",\"width\":640,\"height\":411,\"caption\":\"how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629\",\"item\":\"https:\/\/zdmaa.com\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Come conciliare i team di vendita e marketing.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zdmaa.com\/it\/ro\/#website\",\"url\":\"https:\/\/zdmaa.com\/it\/ro\/\",\"name\":\"zdmaa\",\"description\":\"zdmaa\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zdmaa.com\/it\/ro\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/zdmaa.com\/it\/ro\/#\/schema\/person\/8aad4cf5d562d4ca835487f6149853e3\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/zdmaa.com\/it\/ro\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/zdmaa.com\/wp-content\/litespeed\/avatar\/dff6d89ac221c1aaf9366bf5b4cd32de.jpg?ver=1775954700\",\"contentUrl\":\"https:\/\/zdmaa.com\/wp-content\/litespeed\/avatar\/dff6d89ac221c1aaf9366bf5b4cd32de.jpg?ver=1775954700\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/zdmaa.com\"],\"url\":\"https:\/\/zdmaa.com\/it\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Come conciliare i team di vendita e marketing. - zdmaa","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/","og_locale":"it_IT","og_type":"article","og_title":"Come conciliare i team di vendita e marketing. - zdmaa","og_description":"Come conciliare i team di vendita e marketing. Sfruttare l&#8217;abilitazione alle vendite di HubSot \u00e8 un ottimo primo passo. I team di marketing e vendita hanno spesso affrontato il problema dell&#8217;interruzione. &nbsp; Sebbene entrambe le divisioni condividano l&#8217;obiettivo comune di generare entrate per la propria azienda, le strategie e le metriche di successo che utilizzano &hellip;","og_url":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/","og_site_name":"zdmaa","article_published_time":"2021-12-19T07:19:34+00:00","article_modified_time":"2021-12-28T11:32:10+00:00","og_image":[{"width":640,"height":411,"url":"https:\/\/zdmaa.com\/wp-content\/uploads\/2021\/12\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"admin","Tempo di lettura stimato":"3 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/","url":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/","name":"Come conciliare i team di vendita e marketing. - zdmaa","isPartOf":{"@id":"https:\/\/zdmaa.com\/it\/ro\/#website"},"primaryImageOfPage":{"@id":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#primaryimage"},"image":{"@id":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#primaryimage"},"thumbnailUrl":"https:\/\/zdmaa.com\/wp-content\/uploads\/2021\/12\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step.jpg","datePublished":"2021-12-19T07:19:34+00:00","dateModified":"2021-12-28T11:32:10+00:00","author":{"@id":"https:\/\/zdmaa.com\/it\/ro\/#\/schema\/person\/8aad4cf5d562d4ca835487f6149853e3"},"breadcrumb":{"@id":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#primaryimage","url":"https:\/\/zdmaa.com\/wp-content\/uploads\/2021\/12\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step.jpg","contentUrl":"https:\/\/zdmaa.com\/wp-content\/uploads\/2021\/12\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step.jpg","width":640,"height":411,"caption":"how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step"},{"@type":"BreadcrumbList","@id":"https:\/\/zdmaa.com\/it\/how-to-align-sales-and-marketing-teams-leveraging-hubsot-sales-enablement-is-a-great-first-step\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629","item":"https:\/\/zdmaa.com\/it\/"},{"@type":"ListItem","position":2,"name":"Come conciliare i team di vendita e marketing."}]},{"@type":"WebSite","@id":"https:\/\/zdmaa.com\/it\/ro\/#website","url":"https:\/\/zdmaa.com\/it\/ro\/","name":"zdmaa","description":"zdmaa","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zdmaa.com\/it\/ro\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Person","@id":"https:\/\/zdmaa.com\/it\/ro\/#\/schema\/person\/8aad4cf5d562d4ca835487f6149853e3","name":"admin","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/zdmaa.com\/it\/ro\/#\/schema\/person\/image\/","url":"https:\/\/zdmaa.com\/wp-content\/litespeed\/avatar\/dff6d89ac221c1aaf9366bf5b4cd32de.jpg?ver=1775954700","contentUrl":"https:\/\/zdmaa.com\/wp-content\/litespeed\/avatar\/dff6d89ac221c1aaf9366bf5b4cd32de.jpg?ver=1775954700","caption":"admin"},"sameAs":["https:\/\/zdmaa.com"],"url":"https:\/\/zdmaa.com\/it\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/posts\/12288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/comments?post=12288"}],"version-history":[{"count":1,"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/posts\/12288\/revisions"}],"predecessor-version":[{"id":12302,"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/posts\/12288\/revisions\/12302"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/media\/9763"}],"wp:attachment":[{"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/media?parent=12288"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/categories?post=12288"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zdmaa.com\/it\/wp-json\/wp\/v2\/tags?post=12288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}