{"id":10969,"date":"2021-12-19T23:29:23","date_gmt":"2021-12-19T20:29:23","guid":{"rendered":"https:\/\/zdmaa.com\/7-types-of-explainer-videos-that-work-great-for-small-businesses\/"},"modified":"2021-12-22T01:10:29","modified_gmt":"2021-12-21T22:10:29","slug":"7-types-of-explainer-videos-that-work-great-for-small-businesses","status":"publish","type":"post","link":"https:\/\/zdmaa.com\/tr\/7-types-of-explainer-videos-that-work-great-for-small-businesses\/","title":{"rendered":"K\u00fc\u00e7\u00fck \u0130\u015fletmeler \u0130\u00e7in Harika \u0130\u015fe Yarayan 7 A\u00e7\u0131klay\u0131c\u0131 Video T\u00fcr\u00fc"},"content":{"rendered":"

K\u00fc\u00e7\u00fck \u0130\u015fletmeler \u0130\u00e7in Harika \u0130\u015fe Yarayan 7 A\u00e7\u0131klay\u0131c\u0131 Video T\u00fcr\u00fc<\/span><\/span><\/span><\/span><\/p>\n

\n

Video pazarlama, her b\u00fcy\u00fckl\u00fckteki i\u015fletme i\u00e7in harika \u00e7al\u0131\u015f\u0131yor ve bir\u00e7ok pazarlamac\u0131 ve i\u015fletme sahibi bu ger\u00e7e\u011fi art\u0131k biliyor. <\/span>A\u015fa\u011f\u0131da, videolar\u0131n nas\u0131l daha pop\u00fcler hale gelebilece\u011fine dair bir fikir veren bir tablo bulunmaktad\u0131r.<\/span><\/span><\/span><\/p>\n

 <\/p>\n

Cisco <\/span><\/span><\/span>, 2022 y\u0131l\u0131na kadar videolar\u0131n t\u00fcm internet trafi\u011finin yakla\u015f\u0131k %82’sini t\u00fcketmesini <\/span><\/span><\/span>bekliyor <\/span><\/span><\/span>. Bir\u00e7ok video klibin aras\u0131nda a\u00e7\u0131klay\u0131c\u0131 video, pazarlamac\u0131lar\u0131n kalbinde benzersiz bir yer edinmeyi ba\u015fard\u0131.<\/span><\/span><\/span><\/p>\n

 <\/p>\n

Resim kayna\u011f\u0131: <\/span><\/span><\/b> Pazarlama planlar\u0131<\/span><\/span><\/span><\/p>\n

Bir\u00e7ok pazarlamac\u0131n\u0131n \u00e7e\u015fitli nedenlerle a\u00e7\u0131klay\u0131c\u0131 videolar\u0131 sevdi\u011fini yukar\u0131daki g\u00f6rselde g\u00f6rebilirsiniz. <\/span>Bu \u00fccretsiz \u00e7evrimi\u00e7i animasyon yaz\u0131l\u0131m\u0131n\u0131n yard\u0131m\u0131yla rahat oturma odalar\u0131ndan ill\u00fcstrasyon videolar\u0131 \u00fcretilebilir. <\/span>Deneyimsiz harika bir a\u00e7\u0131klay\u0131c\u0131 video istiyorsan\u0131z ve \u00e7ok \u015fey \u00f6\u011frenmek istiyorsan\u0131z, video prod\u00fcksiyon i\u015fini bir a\u00e7\u0131klay\u0131c\u0131 video ajans\u0131na yapt\u0131rabilirsiniz.<\/span><\/span><\/span><\/p>\n

En <\/span><\/span><\/span>iyi a\u00e7\u0131klay\u0131c\u0131 video ajans\u0131 <\/span><\/span><\/span>, d\u00f6n\u00fc\u015ft\u00fcrme metni yazabilen, y\u00fcksek kaliteli bir video animasyonu olu\u015fturabilen ve videoya uygun ses ekleyebilen birinci s\u0131n\u0131f profesyonellere sahiptir. <\/span>A\u00e7\u0131klay\u0131c\u0131 videonun en g\u00fczel yanlar\u0131ndan biri, k\u00fc\u00e7\u00fck i\u015fletmelerin bile bunu kar\u015f\u0131layabilmesidir.<\/span><\/span><\/span><\/p>\n

A\u00e7\u0131klay\u0131c\u0131 videolar\u0131n i\u00e7inde bile, bu yaz\u0131da tart\u0131\u015faca\u011f\u0131m\u0131z alt kategorileri bulacaks\u0131n\u0131z.<\/span><\/span><\/span><\/p>\n

Giri\u015fimciler i\u00e7in \u0130stenen Sonu\u00e7lar\u0131 \u00dcreten Yedi T\u00fcr A\u00e7\u0131klay\u0131c\u0131 Video<\/span><\/span><\/strong><\/h2>\n

ABD Say\u0131m B\u00fcrosu <\/span><\/span><\/span>, ABD’deki \u015firketlerin %98’inden fazlas\u0131n\u0131n 100’den az \u00e7al\u0131\u015fan\u0131 olan k\u00fc\u00e7\u00fck i\u015fletmeler oldu\u011funu <\/span><\/span><\/span>bildirdi <\/span><\/span><\/span>. <\/span>Bu \u015firketler genel ekonomide \u00f6nemli bir rol oynamaktad\u0131r. <\/span>Bu makalenin bu b\u00f6l\u00fcm\u00fcnde, <\/span><\/span><\/span>k\u00fc\u00e7\u00fck i\u015fletmelerin karlar\u0131n\u0131 art\u0131rmalar\u0131na yard\u0131mc\u0131 olabilecek a\u00e7\u0131klay\u0131c\u0131 <\/span><\/span><\/span>video <\/span><\/span><\/span>t\u00fcrlerini payla\u015faca\u011f\u0131z <\/span><\/span><\/span>.<\/span><\/span><\/span><\/p>\n

\u0130\u015fte \u00fcretmeniz, yay\u0131nlaman\u0131z ve tan\u0131tman\u0131z gereken yedi a\u00e7\u0131klay\u0131c\u0131 video t\u00fcr\u00fc. <\/span><\/span><\/span><\/p>\n

1. 2D Karakter Animasyonu<\/span><\/span><\/strong><\/h3>\n

2D animasyon a\u00e7\u0131klay\u0131c\u0131 videolar bir\u00e7ok i\u015fletme t\u00fcr\u00fc i\u00e7in uygundur. <\/span>Bu demo videonun \u00e7ekici yan\u0131, onu \u00fcretmenin \u00e7ok fazla zaman ve para gerektirmemesidir.<\/span><\/span><\/span><\/p>\n

 <\/p>\n

Bu t\u00fcr a\u00e7\u0131klay\u0131c\u0131 videonun sat\u0131n al\u0131nabilirli\u011fi ve \u00fcretim kolayl\u0131\u011f\u0131, onu k\u00fc\u00e7\u00fck i\u015fletmeler aras\u0131nda \u00e7ok pop\u00fcler hale getirdi. <\/span>2B animasyon demo videosunda karakterleri, arka plan\u0131, resimli taslaklar\u0131 ve di\u011fer nesneleri 2B ortama s\u0131\u011fd\u0131r\u0131yoruz.<\/span><\/span><\/span><\/p>\n

2D animasyonlu bir video yard\u0131m\u0131yla durumunuzu iletebilir, karma\u015f\u0131k bilim kavram\u0131n\u0131 a\u00e7\u0131klayabilir, bilgi \u00fcr\u00fcn\u00fcn\u00fcz\u00fc tan\u0131tabilirsiniz vb. <\/span>Ancak, daha insani bir dokunu\u015f gerekiyorsa, 3D animasyonu tercih etmek isteyebilirsiniz.<\/span><\/span><\/span><\/p>\n

2. 2D animasyon<\/span><\/span><\/strong><\/h3>\n

2D infografik animasyon videosu, k\u00fc\u00e7\u00fck i\u015fletmeler i\u00e7in uygun olan ba\u015fka bir 2D videodur, ancak 2D karakterleri i\u00e7ermez. <\/span>Bu video t\u00fcr\u00fcnde metinlerde, resimlerde veya buna animasyon da diyebilece\u011fimiz bir\u00e7ok \u015fa\u015f\u0131rt\u0131c\u0131 g\u00f6rsel efekt g\u00f6receksiniz.<\/span><\/span><\/span><\/p>\n

Bu t\u00fcr videolar \u00f6zellikle can s\u0131k\u0131c\u0131 bir \u00fcr\u00fcn\/hizmetin tan\u0131t\u0131m\u0131n\u0131 yaparken kullan\u0131\u015fl\u0131d\u0131r, ancak ciddi bir a\u00e7\u0131klamaya ihtiyac\u0131n\u0131z vard\u0131r. <\/span>\u00d6rne\u011fin, Microsoft Office gibi bir program, kullan\u0131c\u0131lar\u0131n \u00f6zelliklerini anlamalar\u0131n\u0131 sa\u011flaman\u0131z\u0131 gerektirir, ancak videoda yaln\u0131zca y\u00fcz\u00fcn\u00fcz\u00fc ve \u00e7evrenizi kullan\u0131rsan\u0131z s\u0131k\u0131c\u0131 bir \u00f6nerme olabilir.<\/span><\/span><\/span><\/p>\n

Animasyonlardan yararlanarak videolar\u0131n\u0131z\u0131 renkli ve dinamik hale getirebilirsiniz. <\/span>\u0130zleyiciler, \u00fcr\u00fcn\u00fcn\u00fcz\/hizmetiniz hakk\u0131nda bilgi edinirken videolar\u0131n\u0131z\u0131 izlemekten keyif alacaklard\u0131r.<\/span><\/span><\/span><\/p>\n

3. 2.5D animasyon<\/span><\/span><\/strong><\/h3>\n

G\u00fczel 3D animasyon videolar\u0131 olu\u015fturabilirsiniz, ancak sorun \u015fu ki, geli\u015fmi\u015f animasyon becerileri, daha y\u00fcksek bir b\u00fct\u00e7e ve daha uzun bir zaman gerektiriyor. <\/span>3D animasyona en iyi alternatif, size her iki d\u00fcnyan\u0131n da en iyisini sunan 2.5D animasyondur.<\/span><\/span><\/span><\/p>\n

2.5D animasyon video \u00fcretimi, ayn\u0131 platform \u00fczerinde yan yana \u00e7al\u0131\u015fan 2D g\u00f6r\u00fcnt\u00fcleri ve 3D nesneleri i\u00e7erir. <\/span>2.5D animasyon, 2D’den daha karma\u015f\u0131k animasyon gerektiren bir \u015fey aktar\u0131yorsan\u0131z, videonuzu daha \u00e7ekici ve insani hale getirmenize olanak tan\u0131r.<\/span><\/span><\/span><\/p>\n

4. Beyaz tahta animasyonu<\/span><\/span><\/strong><\/h3>\n

Beyaz tahta a\u00e7\u0131klay\u0131c\u0131 video, k\u00fc\u00e7\u00fck i\u015fletme sahipleri i\u00e7in en pop\u00fcler video bi\u00e7imlerinden biridir. <\/span>Beyaz tahta videosunun arkas\u0131ndaki t\u00fcm fikir, beyaz tahtada s\u0131ral\u0131 g\u00f6r\u00fcnt\u00fcler kullanmakt\u0131r. <\/span><\/span><\/span>Beyaz tahta demo videosu <\/span><\/span><\/span>olu\u015ftururken \u00e7izimde elinizin olmas\u0131 gerekti\u011fini unutmay\u0131n <\/span><\/span><\/span>.<\/span><\/span><\/b><\/p>\n

 <\/p>\n

\u0130zleyiciler beyaz tahtada video izlerken ayna n\u00f6ronlar\u0131n\u0131 etkinle\u015ftirirler. <\/span>Birinin beyaz tahtadaki kavramlar\u0131 \u00e7izmesini ve a\u00e7\u0131klamas\u0131n\u0131 izledikten sonra bir \u015feyler ba\u015farm\u0131\u015f gibi hissedeceklerdir. <\/span>Beyaz tahta videosundan en iyi sonucu almak i\u00e7in seslendirmeyi videonun do\u011fas\u0131yla e\u015fle\u015ftirmeniz gerekir.<\/span><\/span><\/span><\/p>\n

H\u0131zla harika beyaz tahta videolar\u0131 olu\u015fturmak i\u00e7in kullanabilece\u011finiz bir\u00e7ok beyaz tahta animasyon yaz\u0131l\u0131m\u0131 vard\u0131r. <\/span><\/span><\/span><\/p>\n

5. \u0130\u015fin do\u011frudan a\u00e7\u0131klamas\u0131<\/span><\/span><\/strong><\/h3>\n

Canl\u0131 bir a\u00e7\u0131klay\u0131c\u0131 video olu\u015fturmak kolayd\u0131r ve bu t\u00fcr bir videoyu olu\u015fturmak i\u00e7in geli\u015fmi\u015f animasyon becerileri gerekmez. <\/span>Canl\u0131 bir video olu\u015fturmak, baz\u0131 g\u00f6revleri yerine getiren ger\u00e7ek ki\u015filerin kaydedilmesini ve i\u015flemin a\u00e7\u0131klanmas\u0131n\u0131 gerektirir.<\/span><\/span><\/span><\/p>\n

Canl\u0131 aksiyon videosunun avantaj\u0131, izleyicilerinizle iyi bir ba\u011flant\u0131 kurman\u0131za yard\u0131mc\u0131 olmas\u0131d\u0131r. <\/span>G\u00f6rsel efektleri ve ger\u00e7ek ki\u015filerin etkinliklerini birle\u015ftirmek, videonuzu ilgin\u00e7 ve anla\u015f\u0131lmas\u0131 kolay hale getirebilir. <\/span>Ancak, y\u00fcksek kaliteli bir video olu\u015fturmaya odaklanmal\u0131s\u0131n\u0131z ve oyunculara, edit\u00f6rlere ve prod\u00fcksiyona biraz para harcaman\u0131z gerekebilir.<\/span><\/span><\/span><\/p>\n

T\u00fcm bunlarla birlikte, 5.000 dolarl\u0131k bir b\u00fct\u00e7eyle canl\u0131 video ak\u0131\u015f\u0131 yapabilirsiniz. <\/span><\/span><\/span><\/p>\n

6. Screencast a\u00e7\u0131klay\u0131c\u0131 video<\/span><\/span><\/strong><\/h3>\n

Yaz\u0131l\u0131m\u0131 kullanma s\u00fcrecini halka a\u00e7\u0131klamak isteyebilirsiniz ve bu, onlara g\u00f6sterdi\u011finiz \u00fcr\u00fcn\u00fc satman\u0131za yard\u0131mc\u0131 olabilir. <\/span>Screencast video, bilgisayar ekran\u0131n\u0131zda yapt\u0131\u011f\u0131n\u0131z g\u00f6revleri kaydedip anlatt\u0131\u011f\u0131n\u0131z video t\u00fcr\u00fcd\u00fcr.<\/span><\/span><\/span><\/p>\n

 <\/p>\n

Yeni ba\u015flayanlar\u0131n \u00e7o\u011fu bu t\u00fcr videolar\u0131 sever, \u00e7\u00fcnk\u00fc yapman\u0131z gereken tek \u015fey basit bir yaz\u0131l\u0131m kullanmak ve ekran\u0131n\u0131z\u0131 kaydetmek. <\/span>Foto\u011fraflar\u0131n\u0131 ortaya \u00e7\u0131karmak istemeyen ki\u015filer de bu t\u00fcr videolar\u0131 tercih etmektedir. <\/span>Bu video i\u00e7in ihtiyac\u0131n\u0131z olan b\u00fct\u00e7e \u00e7ok d\u00fc\u015f\u00fck.<\/span><\/span><\/span><\/p>\n

7. Kinetik bask\u0131n\u0131n a\u00e7\u0131klamas\u0131<\/span><\/span><\/strong><\/h3>\n

Kinetik tipografi i\u00e7in a\u00e7\u0131klay\u0131c\u0131 bir video, bir\u00e7ok farkl\u0131 \u00fcr\u00fcn ve hizmet t\u00fcr\u00fcn\u00fc tan\u0131tmak i\u00e7in harika \u00e7al\u0131\u015f\u0131yor. <\/span>Kelimelerle ve di\u011fer \u015feylerle e\u011flenceli bir \u015fekilde oynayarak mesaj\u0131 iletti\u011finiz t\u00fcrden bir video.<\/span><\/span><\/span><\/p>\n

Kelimelerin bizim i\u00e7in a\u00e7\u0131klay\u0131c\u0131 k\u0131sm\u0131 yapmas\u0131 i\u00e7in videonun yaz\u0131 tipini ve stilini farkl\u0131 \u015fekillerde se\u00e7iyoruz. <\/span>Do\u011fru bi\u00e7im, ilgin\u00e7 metin ve do\u011fru yaz\u0131 tipleri, mesajlar\u0131n\u0131z\u0131 etkili bir \u015fekilde payla\u015fman\u0131za yard\u0131mc\u0131 olabilir.<\/span><\/span><\/span><\/p>\n

Bir sonraki ad\u0131m\u0131n nedir?<\/span><\/span><\/strong><\/h2>\n

Bahsetti\u011fim a\u00e7\u0131klay\u0131c\u0131 video t\u00fcrleri, k\u00fc\u00e7\u00fck i\u015fletmeler i\u00e7in en iyi a\u00e7\u0131klay\u0131c\u0131 video t\u00fcrlerinden baz\u0131lar\u0131d\u0131r. <\/span>Ba\u015fka t\u00fcrde a\u00e7\u0131klay\u0131c\u0131 videolar da vard\u0131r, ancak bunlar k\u00fc\u00e7\u00fck i\u015fletmeler i\u00e7in harika olan do\u011fru video t\u00fcrleridir.<\/span><\/span><\/span><\/p>\n

Bir sonraki video pazarlama kampanyan\u0131z\u0131 planlamadan \u00f6nce bu makaleye bakaca\u011f\u0131n\u0131z\u0131 varsay\u0131yorum. <\/span>Sonuna kadar okuduysan\u0131z, \u00e7o\u011funuz bir sonraki kampanyan\u0131zda \u00fcretip tan\u0131taca\u011f\u0131n\u0131z birka\u00e7 video t\u00fcr\u00fc se\u00e7mi\u015f olmal\u0131s\u0131n\u0131z. <\/span>En \u00e7ok hangi videoyu seviyorsunuz? <\/span>G\u00fc\u00e7l\u00fc bir ama\u00e7 i\u00e7in d\u00fc\u015f\u00fcncelerinizi toplulu\u011fumuzla payla\u015f\u0131n.<\/span><\/span><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

K\u00fc\u00e7\u00fck \u0130\u015fletmeler \u0130\u00e7in Harika \u0130\u015fe Yarayan 7 A\u00e7\u0131klay\u0131c\u0131 Video T\u00fcr\u00fc Video pazarlama, her b\u00fcy\u00fckl\u00fckteki i\u015fletme i\u00e7in harika \u00e7al\u0131\u015f\u0131yor ve bir\u00e7ok pazarlamac\u0131 ve i\u015fletme sahibi bu ger\u00e7e\u011fi art\u0131k biliyor. A\u015fa\u011f\u0131da, videolar\u0131n nas\u0131l daha pop\u00fcler hale gelebilece\u011fine dair bir fikir veren bir tablo bulunmaktad\u0131r.   Cisco , 2022 y\u0131l\u0131na kadar videolar\u0131n t\u00fcm internet trafi\u011finin yakla\u015f\u0131k %82’sini t\u00fcketmesini …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-10969","post","type-post","status-publish","format-standard","hentry","category-uncategorized-tr"],"yoast_head":"\nK\u00fc\u00e7\u00fck \u0130\u015fletmeler \u0130\u00e7in Harika \u0130\u015fe Yarayan 7 A\u00e7\u0131klay\u0131c\u0131 Video T\u00fcr\u00fc - zdmaa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zdmaa.com\/tr\/7-types-of-explainer-videos-that-work-great-for-small-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"K\u00fc\u00e7\u00fck \u0130\u015fletmeler \u0130\u00e7in Harika \u0130\u015fe Yarayan 7 A\u00e7\u0131klay\u0131c\u0131 Video T\u00fcr\u00fc - zdmaa\" \/>\n<meta property=\"og:description\" content=\"K\u00fc\u00e7\u00fck \u0130\u015fletmeler \u0130\u00e7in Harika \u0130\u015fe Yarayan 7 A\u00e7\u0131klay\u0131c\u0131 Video T\u00fcr\u00fc Video pazarlama, her b\u00fcy\u00fckl\u00fckteki i\u015fletme i\u00e7in harika \u00e7al\u0131\u015f\u0131yor ve bir\u00e7ok pazarlamac\u0131 ve i\u015fletme sahibi bu ger\u00e7e\u011fi art\u0131k biliyor. 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