{"id":11869,"date":"2021-12-19T11:34:33","date_gmt":"2021-12-19T08:34:33","guid":{"rendered":"https:\/\/zdmaa.com\/how-to-create-a-social-media-marketing-plan-for-small-business\/"},"modified":"2021-12-27T22:18:41","modified_gmt":"2021-12-27T19:18:41","slug":"how-to-create-a-social-media-marketing-plan-for-small-business","status":"publish","type":"post","link":"https:\/\/zdmaa.com\/tr\/how-to-create-a-social-media-marketing-plan-for-small-business\/","title":{"rendered":"K\u00fc\u00e7\u00fck \u0130\u015fletmeler i\u00e7in Sosyal Medya Pazarlama Plan\u0131 Nas\u0131l Olu\u015fturulur"},"content":{"rendered":"

K\u00fc\u00e7\u00fck \u0130\u015fletmeler i\u00e7in Sosyal Medya Pazarlama Plan\u0131 Nas\u0131l Olu\u015fturulur<\/span><\/span><\/span><\/span><\/p>\n

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Web i\u00e7eri\u011fi veya sosyal medya gibi t\u00fcm dijital pazarlama \u00e7abalar\u0131 her zaman bir planla desteklenmelidir. <\/span>\u0130yi d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f bir strateji olmadan basit\u00e7e bir sosyal medya g\u00f6nderisi olu\u015fturmak, minimum sonu\u00e7lara, hatta hi\u00e7 sonuca yol a\u00e7mayabilir. <\/span>Sosyal medyada i\u00e7erik olu\u015fturmadan veya bir i\u015fletmeyi tan\u0131tmadan \u00f6nce, \u00f6ncelikle hedef kitlenize ula\u015fman\u0131za ve nihayetinde i\u015fletme hedeflerinize ula\u015fman\u0131za yard\u0131mc\u0131 olacak bir k\u00fc\u00e7\u00fck i\u015fletme sosyal medya pazarlama plan\u0131 olu\u015fturmal\u0131s\u0131n\u0131z.<\/span><\/span><\/p>\n

Bir sosyal medya pazarlama plan\u0131 olu\u015ftururken, k\u00fc\u00e7\u00fck i\u015fletmeler i\u00e7in en iyi stratejiler nelerdir? <\/span>Bug\u00fcn, k\u00fc\u00e7\u00fck i\u015fletmeler i\u00e7in basit, takip etmesi kolay, sonu\u00e7 odakl\u0131 ve uygun maliyetli bir sosyal medya pazarlama stratejisinin nas\u0131l olu\u015fturulaca\u011f\u0131n\u0131 \u00f6\u011freneceksiniz.<\/span><\/span><\/p>\n

K\u00fc\u00e7\u00fck \u0130\u015fletme Sosyal Medya Pazarlama Plan\u0131: Dikkate Al\u0131nmas\u0131 Gereken En \u0130yi Stratejiler<\/span><\/span><\/strong><\/h2>\n

En iyi sosyal medya platformlar\u0131n\u0131z\u0131 se\u00e7in<\/span><\/span><\/strong><\/h2>\n
<\/figure>\n

Sosyal medya hesaplar\u0131 g\u00f6ndermeyi veya olu\u015fturmay\u0131 d\u00fc\u015f\u00fcnmeden \u00f6nce, k\u00fc\u00e7\u00fck i\u015fletmenizi tan\u0131tmak i\u00e7in en iyi sosyal medya platformlar\u0131ndan 2-3 tanesini d\u00fc\u015f\u00fcnmek en iyisidir. <\/span>Daha b\u00fcy\u00fck \u015firketlerin birden fazla platformda geni\u015flemek i\u00e7in daha fazla zaman\u0131, kayna\u011f\u0131 ve alan\u0131 vard\u0131r, ancak k\u00fc\u00e7\u00fck i\u015fletmelerde ba\u015far\u0131n\u0131n anahtar\u0131 verimliliktir.<\/span><\/span><\/p>\n

Bunu yapmak i\u00e7in, hedef pazar\u0131n\u0131z\u0131n genellikle sosyal medya i\u00e7eri\u011fini nerede t\u00fcketti\u011fini d\u00fc\u015f\u00fcnmelisiniz. <\/span>\u00c7e\u015fitli analitik ara\u015ft\u0131rmalara dayanarak, 18-49 ya\u015f aras\u0131ndaki ki\u015filerin yakla\u015f\u0131k %70’inin Facebook kulland\u0131\u011f\u0131n\u0131 fark edeceksiniz. <\/span>Instagram kullan\u0131c\u0131lar\u0131 \u00e7o\u011funlukla 18-29 ya\u015f aras\u0131 kad\u0131nlard\u0131r. <\/span>Demografik kullan\u0131m\u0131 ara\u015ft\u0131rmak ve her bir sosyal medya platformunda rakip kat\u0131l\u0131m\u0131n\u0131 ara\u015ft\u0131rmak, size en iyi sosyal medya platformlar\u0131n\u0131 se\u00e7me konusunda fikir verecektir.<\/span><\/span><\/p>\n

\u0130\u00e7erik olu\u015fturma ve tan\u0131t\u0131m i\u00e7in 2-3 sosyal medya platformu belirledikten sonra, oradan k\u00fc\u00e7\u00fck i\u015fletmeniz i\u00e7in bir sosyal medya pazarlama plan\u0131 olu\u015fturmaya ba\u015flayabilirsiniz.<\/span><\/span><\/p>\n

Sosyal medya stratejiniz i\u00e7in SMART hedefleri olu\u015fturun<\/span><\/span><\/strong><\/h2>\n

AKILLI HEDEF, eylem plan\u0131n\u0131z\u0131n uygulanmas\u0131 s\u0131ras\u0131nda ne t\u00fcr bir sonucun \u00f6l\u00e7\u00fclebilece\u011fidir. <\/span>SMART basit\u00e7e Spesifik, \u00d6l\u00e7\u00fclebilir, Ula\u015f\u0131labilir, Ger\u00e7ek\u00e7i ve Zamana Ba\u011fl\u0131 anlam\u0131na gelir. <\/span>Sosyal medyadaki SMART hedefleri \u015f\u00f6yle g\u00f6r\u00fcnebilir:<\/span><\/span><\/p>\n

“3 ay i\u00e7inde Instagram’da tutarl\u0131 g\u00f6nderiler ve video i\u00e7erikleri olu\u015fturarak yorum ve be\u011fenilerle %3 etkile\u015fim oran\u0131 elde etmek.”<\/span><\/span><\/p>\n

G\u00f6rd\u00fc\u011f\u00fcn\u00fcz gibi, hedef \u00f6l\u00e7\u00fclebilir ve belirli bir zaman dilimi i\u00e7inde. <\/span>Bunun gibi hedefler olu\u015fturmak, ger\u00e7ek ilerlemeyi izlemenize ve plan\u0131n\u0131z\u0131n i\u015fe yaray\u0131p yaramad\u0131\u011f\u0131n\u0131 g\u00f6rmenize yard\u0131mc\u0131 olabilir. <\/span>K\u00fc\u00e7\u00fck i\u015fletmeler i\u00e7in b\u00f6yle bir strateji, en iyi sonu\u00e7lar\u0131 elde etmek i\u00e7in kaynaklar\u0131n\u0131z\u0131 koruman\u0131za ve en \u00fcst d\u00fczeye \u00e7\u0131karman\u0131za yard\u0131mc\u0131 olacakt\u0131r.<\/span><\/span><\/p>\n

Y\u0131ll\u0131k sosyal medya giri\u015fimlerinize ula\u015fmak i\u00e7in alt ad\u0131mlar olarak hizmet edecek baz\u0131 k\u0131sa vadeli hedefler (STG’ler) olu\u015ftururken y\u0131ll\u0131k olarak uzun vadeli hedeflerin (LTG’ler) bir listesini yapabilirsiniz.<\/span><\/span><\/p>\n

K\u00fc\u00e7\u00fck i\u015fletme hedefleriniz i\u00e7in etkili pazarlama kampanyalar\u0131n\u0131 inceleyin<\/span><\/span><\/strong><\/h2>\n

Dijital pazarlama, k\u00fc\u00e7\u00fck i\u015fletmeniz i\u00e7in sonu\u00e7lar \u00fcretmek \u00fczere pazarlama kampanyalar\u0131n\u0131z\u0131n t\u00fcm alanlar\u0131n\u0131 entegre etmekle ilgilidir. <\/span>A\u015fa\u011f\u0131dakilere y\u00f6nelik baz\u0131 etkili sosyal medya pazarlama kampanyalar\u0131n\u0131 inceleyebilirsiniz:<\/span><\/span><\/p>\n

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  • Tekrar \u0130\u015f Sonras\u0131<\/span><\/span><\/strong> : \u0130nsanlar\u0131n s\u0131kl\u0131kla kulland\u0131\u011f\u0131 bir \u00fcr\u00fcn veya hizmet hatt\u0131 olu\u015fturmak, ayn\u0131 memnun m\u00fc\u015fterilerle tekrar i\u015f yapman\u0131z\u0131 sa\u011flar. <\/span>Avantajlar, \u00f6zellikler ve \u00f6nceden memnun m\u00fc\u015fteriler sunan bir sosyal medya pazarlama kampanyas\u0131, tekrar eden i\u015finizi b\u00fcy\u00fctmenize yard\u0131mc\u0131 olabilir.<\/span><\/span><\/li>\n
  • D\u00f6n\u00fc\u015f\u00fcmleri art\u0131r\u0131n<\/span><\/span><\/strong> : Sosyal medyadaki e\u011filimler, k\u0131sa videolar\u0131n g\u00f6nderi ve d\u00f6n\u00fc\u015f\u00fcm olu\u015fturmada pop\u00fcler hale geldi\u011fini g\u00f6steriyor. <\/span>G\u00fc\u00e7l\u00fc bir harekete ge\u00e7irici mesaj i\u00e7eren video pazarlama kampanyalar\u0131 eklemek, stratejinizin etkinli\u011fini art\u0131rabilir.<\/span><\/span><\/li>\n
  • Promosyonlar\u0131 duyurun<\/span><\/span><\/strong> : Yeni \u00fcr\u00fcnler, indirimler, hediyeler ve di\u011fer promosyonlar, eri\u015fiminizi geni\u015fletmek i\u00e7in sosyal medyada yay\u0131nlayabilece\u011finiz \u015feylerden baz\u0131lar\u0131d\u0131r.<\/span><\/span><\/li>\n<\/ul>\n

    Sponsorlu g\u00f6nderiler, kullan\u0131c\u0131 taraf\u0131ndan olu\u015fturulan i\u00e7erik veya yerle\u015fik pazaryerlerinde sat\u0131\u015f gibi ba\u015fkalar\u0131yla birlikte \u00e7al\u0131\u015fan pazarlama kampanyalar\u0131ndan baz\u0131lar\u0131na g\u00f6z atmak, kendi plan\u0131n\u0131z\u0131 olu\u015fturman\u0131za yard\u0131mc\u0131 olabilir.<\/span><\/span><\/p>\n

    Sosyal medya i\u00e7erik takvimi haz\u0131rlama<\/span><\/span><\/strong><\/h2>\n
    <\/figure>\n

    K\u00fc\u00e7\u00fck i\u015fletmeler i\u00e7in bir ba\u015fka yararl\u0131 strateji, \u00f6nceden ayl\u0131k bir i\u00e7erik takvimine sahip olmakt\u0131r. <\/span>\u0130\u00e7erik takvimi \u015funlar\u0131 se\u00e7menizi sa\u011flar:<\/span><\/span><\/p>\n

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    • Ne yay\u0131nlan\u0131r<\/span><\/span><\/strong> : Bir konunuz varsa g\u00fcnl\u00fck, haftal\u0131k veya ayl\u0131k olarak yay\u0131nlanacak i\u00e7erik t\u00fcrlerini \u00f6nceden planlayabilirsiniz. <\/span>\u00d6rne\u011fin, her Pazartesi, \u00c7ar\u015famba ve Cuma bir Instagram hikayesi, makara ve statik g\u00f6nderi olu\u015fturmak, g\u00f6nderi tutarl\u0131l\u0131\u011f\u0131n\u0131 ve nihayetinde kat\u0131l\u0131m oran\u0131n\u0131 art\u0131rmaya yard\u0131mc\u0131 olabilir.<\/span><\/span><\/li>\n
    • Ne zaman yay\u0131nlan\u0131r<\/span><\/span><\/strong> : G\u00f6nderme s\u00fcreleri, sosyal medya pazarlama kampanyalar\u0131 olu\u015ftururken de faydal\u0131 olabilir. <\/span>\u00d6rne\u011fin, yakla\u015fan Kara Cuma indirimleriniz hakk\u0131nda etkinlikten bir hafta \u00f6nce \u00f6nceden y\u00fcklenmi\u015f g\u00f6nderiler almak, sosyal medya stratejinizde daha fazla d\u00f6n\u00fc\u015f\u00fcm elde etmenize yard\u0131mc\u0131 olabilir.<\/span><\/span><\/li>\n
    • \u0130zlenecek temalar<\/span><\/span><\/strong> : Bu strateji, i\u00e7erik olu\u015fturucular veya sunacak \u00fcr\u00fcnleri veya hizmetleri olan k\u00fc\u00e7\u00fck i\u015fletmeler i\u00e7in yararl\u0131d\u0131r. <\/span>Sosyal medya i\u00e7eri\u011finizi ilgili tatiller, son olaylar ve di\u011fer pop\u00fcler konularla uyumlu hale getirmek de sosyal medya hedeflerinize ula\u015fman\u0131za yard\u0131mc\u0131 olabilir.<\/span><\/span><\/li>\n<\/ul>\n

      Sosyal medya i\u00e7eri\u011fi i\u00e7in bir takvim olu\u015fturmak i\u00e7in b\u00fcy\u00fck bir ayl\u0131k takvim kullanabilir ve g\u00fcn i\u00e7inde olu\u015fturmay\u0131 planlad\u0131\u011f\u0131n\u0131z g\u00f6nderileri listeleyebilirsiniz. <\/span>Grafikler, resimler veya ba\u015fl\u0131klar gibi \u00f6nceden medya olu\u015fturmak istiyorsan\u0131z, t\u00fcm \u00e7\u0131kt\u0131lar\u0131 \u00f6n planda tutmak i\u00e7in slayt sunum ara\u00e7lar\u0131n\u0131 da kullanabilirsiniz.<\/span><\/span><\/p>\n

      Y\u00fcksek kaliteli i\u00e7eri\u011fi yeniden kullanma<\/span><\/span><\/strong><\/h2>\n

      Dijital pazarlama i\u00e7eri\u011fi ile yapabilece\u011finiz bir\u00e7ok \u015fey var. <\/span>\u00d6rne\u011fin, blog g\u00f6nderileri sosyal medyada kolayca statik k\u0131sa bi\u00e7imli dairesel g\u00f6nderilere d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir. <\/span>Ayn\u0131 \u015fekilde herhangi bir basit sosyal medya g\u00f6nderisi bir Youtube videosu, podcast veya blog g\u00f6nderisi i\u00e7in fikir sunabilir.<\/span><\/span><\/p>\n

      Bu nedenle sosyal medya i\u00e7eri\u011fi i\u00e7in fikir \u00fcretirken farkl\u0131 t\u00fcrde g\u00f6rsellere, infografiklere veya makaralara d\u00f6n\u00fc\u015ft\u00fcrebilece\u011finiz pop\u00fcler blog g\u00f6nderilerini g\u00f6z \u00f6n\u00fcnde bulundurun. <\/span>Ayr\u0131ca uzun Youtube videolar\u0131n\u0131zdan al\u0131nt\u0131lar olu\u015fturup sosyal medya hesaplar\u0131n\u0131za koyabilirsiniz.<\/span><\/span><\/p>\n

      Amaca y\u00f6nelik de\u011fi\u015fken i\u00e7erik, tekliflerinizi farkl\u0131 platformlarda \u00e7apraz tan\u0131tma f\u0131rsat\u0131 verirken sosyal medya i\u00e7erik takviminizi doldurman\u0131za olanak tan\u0131r.<\/span><\/span><\/p>\n

      Markan\u0131z\u0131 sosyal medya hesaplar\u0131yla uyumlu hale getirin<\/span><\/span><\/strong><\/h2>\n
      <\/figure>\n

      Sosyal medya kampanyalar\u0131 yaparken g\u00f6z \u00f6n\u00fcnde bulundurulmas\u0131 gereken bir di\u011fer konu da k\u00fc\u00e7\u00fck i\u015fletmenizi marka olarak nas\u0131l sunaca\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcnmektir. <\/span>Markala\u015fma, web sitenizdeki i\u00e7erikle s\u0131n\u0131rl\u0131 de\u011fildir, ayn\u0131 zamanda sosyal medya hesaplar\u0131n\u0131zda da ge\u00e7erlidir.<\/span><\/span><\/p>\n

      Bu nedenle, kopyan\u0131zda tutarl\u0131 bir sese sahip olmak, ayn\u0131 renk temalar\u0131n\u0131 ve yaz\u0131 tiplerini kullanmak ve hatta sosyal medya i\u00e7eri\u011finizin “g\u00f6r\u00fcn\u00fcm\u00fc ve hissi” bile g\u00f6nderi olu\u015ftururken dikkate al\u0131nmal\u0131d\u0131r.<\/span><\/span><\/p>\n

      Bu stratejiyi uygulamak, k\u00fc\u00e7\u00fck i\u015fletmenizi hen\u00fcz m\u00fc\u015fteri olmayan sosyal medya kullan\u0131c\u0131lar\u0131 i\u00e7in daha \u00e7ekici ve \u00e7ekici hale getirecektir.<\/span><\/span><\/p>\n

      Sosyal medya i\u00e7eri\u011finizi optimize edin<\/span><\/span><\/strong><\/h2>\n

      T\u0131pk\u0131 web i\u00e7eri\u011finizi optimize etmek gibi, sosyal medyada olu\u015fturaca\u011f\u0131n\u0131z g\u00f6nderileri de optimize etmek \u00f6nemlidir. <\/span>Sosyal medyan\u0131n her birinin, her bir i\u00e7eri\u011fi daha aranabilir hale getirmek ve daha geni\u015f bir alana ula\u015fmak i\u00e7in farkl\u0131 yollar\u0131 olacakt\u0131r, ancak genel olarak a\u015fa\u011f\u0131dakileri g\u00f6z \u00f6n\u00fcnde bulundurmal\u0131s\u0131n\u0131z:<\/span><\/span><\/p>\n

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      • \u0130lgili Etiketler<\/span><\/span><\/strong> : \u0130\u00e7eri\u011finizi yeni kullan\u0131c\u0131lar\u0131n payla\u015fmas\u0131n\u0131 istiyorsan\u0131z Instagram, Tiktok, Pinterest veya Facebook’taki hashtag’ler kullan\u0131labilir. <\/span>Hashtag’leri kullanmak ve ara\u015ft\u0131rmak, hedef kitlenizin ilgilendi\u011fi sosyal medya g\u00f6nderilerinin t\u00fcrleri hakk\u0131nda size fikir verebilir.<\/span><\/span><\/li>\n
      • Arama etiketleri<\/span><\/span><\/strong> : Baz\u0131 sosyal medya platformlar\u0131, Youtube ve Facebook gibi arama etiketlerinin kullan\u0131lmas\u0131na izin verir. <\/span>\u0130\u00e7eri\u011finizi bu t\u00fcr platformlarda s\u0131ralamaya yard\u0131mc\u0131 olmak i\u00e7in d\u00fc\u015f\u00fck rekabet ve y\u00fcksek trafi\u011fe sahip arama etiketlerini kullanabilirsiniz.<\/span><\/span><\/li>\n
      • Altyaz\u0131lar<\/span><\/span><\/strong> : Altyaz\u0131lar, sosyal medya arac\u0131l\u0131\u011f\u0131yla sorgulama yapan ki\u015filer i\u00e7in de yararl\u0131d\u0131r. <\/span>Ayr\u0131ca altyaz\u0131lar\u0131n\u0131z\u0131 alakal\u0131 anahtar kelimelerle y\u00fckleyebilir veya onlar\u0131 hedef kitleniz i\u00e7in ilgi \u00e7ekici hale getirebilirsiniz. <\/span>Ama\u00e7, kullan\u0131c\u0131lar\u0131 bir b\u00fcltene kaydolmak, web sitenize gitmek veya yerle\u015fik pazardan \u00fcr\u00fcn sat\u0131n almak gibi daha fazla harekete ge\u00e7irici mesaja y\u00f6nlendirirken her zaman ilgi \u00e7ekici olmakt\u0131r.<\/span><\/span><\/li>\n
      • G\u00f6rsel kalite<\/span><\/span><\/strong> : Twitter gibi birka\u00e7 istisna d\u0131\u015f\u0131nda, bir\u00e7ok sosyal medya platformu g\u00f6rsel i\u00e7eri\u011fe g\u00fcveniyor. <\/span>Genel kural, markan\u0131za uygun oldu\u011fu kadar net g\u00f6r\u00fcnt\u00fcler, \u00f6zenle tasarlanm\u0131\u015f grafikler ve iyi d\u00fczenlenmi\u015f videolar olu\u015fturarak g\u00f6rsel medyan\u0131z\u0131n y\u00fcksek kalitesini korumakt\u0131r.<\/span><\/span><\/li>\n<\/ul>\n

        K\u00fc\u00e7\u00fck bir i\u015fletme i\u00e7in bir sosyal medya pazarlama plan\u0131na sahip olmak, bu platformlarda b\u00fcy\u00fcmek istedi\u011finizde yaln\u0131zca faydal\u0131 olmakla kalmaz, ayn\u0131 zamanda hayati \u00f6nem ta\u015f\u0131r. <\/span>Bu ipu\u00e7lar\u0131n\u0131 ak\u0131lda tutmak, i\u015finiz i\u00e7in sonu\u00e7lara yol a\u00e7acak hedefler olu\u015fturman\u0131za ve fikirleri yayman\u0131za yard\u0131mc\u0131 olacakt\u0131r.<\/span><\/span><\/p>\n

        K\u00fc\u00e7\u00fck \u0130\u015fletme Sosyal Medya Pazarlama Plan\u0131: Hepsi Bir Arada \u00c7\u00f6z\u00fcm<\/span><\/span><\/strong><\/h2>\n

        K\u00fc\u00e7\u00fck i\u015fletmeniz i\u00e7in sosyal medyaya, arama motoru optimizasyonuna, t\u0131klama ba\u015f\u0131na \u00f6deme kampanyalar\u0131na, web tasar\u0131m\u0131na ve daha fazlas\u0131na de\u011finen kapsaml\u0131 bir dijital pazarlama \u00e7\u00f6z\u00fcm\u00fc m\u00fc ar\u0131yorsunuz?<\/span><\/span><\/p>\n

        E-posta Pazarlama Ortaklar\u0131 Size Yard\u0131mc\u0131 Olmak \u0130\u00e7in Burada! <\/span>El Monte CA SEO, web sitesi tasar\u0131m\u0131, t\u0131klama ba\u015f\u0131na \u00f6deme kampanyalar\u0131, sosyal medya pazarlamas\u0131 ve k\u00fc\u00e7\u00fck i\u015fletme dijital pazarlamas\u0131n\u0131n di\u011fer t\u00fcm y\u00f6nlerinde uzman\u0131z. <\/span>Bize hedeflerinizi s\u00f6yleyin ve ba\u015far\u0131ya g\u00f6t\u00fcren \u00e7\u00f6z\u00fcmleri nas\u0131l sunabilece\u011fimizi g\u00f6r\u00fcn.<\/span><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

        K\u00fc\u00e7\u00fck \u0130\u015fletmeler i\u00e7in Sosyal Medya Pazarlama Plan\u0131 Nas\u0131l Olu\u015fturulur   Web i\u00e7eri\u011fi veya sosyal medya gibi t\u00fcm dijital pazarlama \u00e7abalar\u0131 her zaman bir planla desteklenmelidir. \u0130yi d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f bir strateji olmadan basit\u00e7e bir sosyal medya g\u00f6nderisi olu\u015fturmak, minimum sonu\u00e7lara, hatta hi\u00e7 sonuca yol a\u00e7mayabilir. Sosyal medyada i\u00e7erik olu\u015fturmadan veya bir i\u015fletmeyi tan\u0131tmadan \u00f6nce, \u00f6ncelikle hedef kitlenize …<\/p>\n","protected":false},"author":1,"featured_media":9973,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-11869","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-tr"],"yoast_head":"\nK\u00fc\u00e7\u00fck \u0130\u015fletmeler i\u00e7in Sosyal Medya Pazarlama Plan\u0131 Nas\u0131l Olu\u015fturulur - zdmaa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zdmaa.com\/tr\/how-to-create-a-social-media-marketing-plan-for-small-business\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"K\u00fc\u00e7\u00fck \u0130\u015fletmeler i\u00e7in Sosyal Medya Pazarlama Plan\u0131 Nas\u0131l Olu\u015fturulur - zdmaa\" \/>\n<meta property=\"og:description\" content=\"K\u00fc\u00e7\u00fck \u0130\u015fletmeler i\u00e7in Sosyal Medya Pazarlama Plan\u0131 Nas\u0131l Olu\u015fturulur   Web i\u00e7eri\u011fi veya sosyal medya gibi t\u00fcm dijital pazarlama \u00e7abalar\u0131 her zaman bir planla desteklenmelidir. \u0130yi d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f bir strateji olmadan basit\u00e7e bir sosyal medya g\u00f6nderisi olu\u015fturmak, minimum sonu\u00e7lara, hatta hi\u00e7 sonuca yol a\u00e7mayabilir. 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