{"id":13042,"date":"2021-12-19T09:21:51","date_gmt":"2021-12-19T06:21:51","guid":{"rendered":"https:\/\/zdmaa.com\/3-popular-email-marketing-mistakes-that-make-no-sense-at-all\/"},"modified":"2021-12-29T17:30:26","modified_gmt":"2021-12-29T14:30:26","slug":"3-popular-email-marketing-mistakes-that-make-no-sense-at-all","status":"publish","type":"post","link":"https:\/\/zdmaa.com\/tr\/3-popular-email-marketing-mistakes-that-make-no-sense-at-all\/","title":{"rendered":"Hi\u00e7 mant\u0131kl\u0131 gelmeyen 3 yayg\u0131n e-posta pazarlama hatas\u0131"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span class=\"\" style=\"vertical-align: inherit;\">Hi\u00e7 mant\u0131kl\u0131 gelmeyen 3 yayg\u0131n e-posta pazarlama hatas\u0131<\/span><\/span><\/span><\/span><\/p>\n<div id=\"\">\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bir\u00e7ok insan i\u00e7in e-posta pazarlamas\u0131 bir say\u0131 oyunudur. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sadece birka\u00e7 yan\u0131t almak i\u00e7in \u00e7ok say\u0131da e-posta g\u00f6nderirler. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bu nedenle e-posta pazarlamas\u0131nda s\u00fcrekli olarak yeni teknikler ve form\u00fcller ar\u0131yorlar.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Kendini e-posta pazarlama gurusu ilan eden ki\u015filer, teknikleri ve y\u00f6ntemleri burada a\u00e7\u0131klamaya ba\u015flarlar. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Fikirlerini satmak ve k\u00fc\u00e7\u00fck bir takip\u00e7i kli\u011fi bulmak i\u00e7in insanlar\u0131n e-posta pazarlamas\u0131yla ya\u015fad\u0131\u011f\u0131 hayal k\u0131r\u0131kl\u0131\u011f\u0131n\u0131 kullan\u0131yorlar. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bu y\u00f6ntemlerle \u00e7ok az ba\u015far\u0131 elde edebilirsiniz, ancak burnunuzun ucunu g\u00f6rd\u00fc\u011f\u00fcn\u00fczde, bu y\u00f6ntemlerin yaln\u0131zca uzun vadeli sonu\u00e7lar\u0131n\u0131za zarar verdi\u011fini anlayacaks\u0131n\u0131z. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Di\u011fer \u015feylerin yan\u0131 s\u0131ra al\u0131c\u0131lar\u0131n g\u00fcvenini kaybedersiniz ve m\u00fc\u015fteri sadakatini zedelersiniz.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u0130\u015fte bu hatalardan baz\u0131lar\u0131.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">1. Kirli bir sayfaya sahip olmak<\/span><\/span><\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">&#8220;Az \u00e7oktur&#8221; slogan\u0131, men\u00fcler modunda tamamen uygulanabilir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ba\u015fka bir deyi\u015fle, k\u00fc\u00e7\u00fck (ama temiz) bir liste, b\u00fcy\u00fck (ama kirli) bir listeden daha de\u011ferlidir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Kirli mega listede \u00e7ok say\u0131da aktif olmayan abone var, ne olursa olsun, sizinle veya \u00fcr\u00fcn\u00fcn\u00fczle ilgilenmiyorlar.<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Etkin olmayan aboneler, \u00f6ncelikle e-postalar\u0131n\u0131z\u0131 a\u00e7mad\u0131klar\u0131 ve b\u00f6ylece genel a\u00e7\u0131lma oran\u0131n\u0131 azaltt\u0131\u011f\u0131 i\u00e7in (ve s\u00fcrekli olarak d\u00fc\u015f\u00fck bir a\u00e7\u0131k oran, Google veya Yahoo! gibi posta kutusu sa\u011flay\u0131c\u0131lar\u0131na bir sinyal g\u00f6nderece\u011fi ve ikinci olarak, bunun \u00e7ok maliyetli oldu\u011fu konusunda bir sinyal g\u00f6nderece\u011fi i\u00e7in) size y\u00fcksek maliyetler getirir. Saklanacak \u00e7ok \u015fey var &#8211; Gereksiz devasa bir liste elde etmek i\u00e7in ESP e-posta servis sa\u011flay\u0131c\u0131n\u0131za daha fazla \u00f6deme yapman\u0131z gerekiyor.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00c7o\u011fu e-posta pazarlamac\u0131s\u0131, e-posta listelerini geni\u015fletmek i\u00e7in hemen hemen her blogcuya e-posta yay\u0131nlar\u0131nda yer almas\u0131 i\u00e7in yalvarmaktan, herhangi bir ziyaret\u00e7iye her t\u00fcrl\u00fc alakas\u0131z kur\u015fun m\u0131knat\u0131s\u0131 vaat etmeye kadar her \u015feyi (tam anlam\u0131yla her \u015feyi) yapacakt\u0131r. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ger\u00e7ek \u015fu ki, ba\u015fkalar\u0131n\u0131n listelerinde g\u00f6r\u00fcnmek veya gelecek vaat eden kur\u015fun m\u0131knat\u0131slar, bir e-posta listesi olu\u015fturman\u0131n en yayg\u0131n (ve elbette etkili) yollar\u0131ndan ikisidir, ancak bir kez k\u00f6t\u00fc kullan\u0131ld\u0131\u011f\u0131nda olumsuz etkileri vard\u0131r.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Her \u015fey listelemenizin kalitesine ba\u011fl\u0131d\u0131r. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bir e-posta listesinde g\u00f6r\u00fcnmek istiyorsan\u0131z, mesaj\u0131n\u0131z, \u00e7er\u00e7eveleme ile ilgili bir stratejiniz oldu\u011fundan emin olun ve hatta b\u00fcy\u00fck bir listesi olan herkes yerine aktif ve dikkatli bir \u015fekilde organize edilmi\u015f bir e-posta listesine sahip blog yazarlar\u0131n\u0131 se\u00e7in.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bir a\u00e7\u0131l\u0131\u015f sayfas\u0131nda bir potansiyel m\u00fc\u015fteri sunmak istiyorsan\u0131z, \u00f6ncelikle a\u00e7\u0131l\u0131\u015f sayfan\u0131za do\u011fru trafi\u011fi y\u00f6nlendirdi\u011finizden emin olun ve ikinci olarak, herhangi bir m\u00fc\u015fteriden ziyade yaln\u0131zca ideal m\u00fc\u015fterileriniz i\u00e7in ilgi \u00e7ekici olacak uygun bir potansiyel m\u00fc\u015fteriye sahip oldu\u011funuzdan emin olun. \u00fcr\u00fcnleriniz veya hizmetleriniz hakk\u0131nda \u00e7ok az merak\u0131 olan ziyaret\u00e7i.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Temiz bir sayfaya sahip olmak i\u00e7in gerekli ad\u0131m, e-posta listenizi bir e-posta denetleyicisi ile \u00e7al\u0131\u015ft\u0131rmak ve ge\u00e7ersiz e-postalar\u0131 kald\u0131rmakt\u0131r.\u00a0\u00a0<\/span><\/span><\/span><\/span><\/p>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">2. E-postalar\u0131n\u0131z\u0131 ne pahas\u0131na olursa olsun a\u00e7\u0131n<\/span><\/span><\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sorun, kilit a\u00e7ma h\u0131z\u0131 hak etti\u011finden fazla ilgi g\u00f6rd\u00fc\u011f\u00fcnde ba\u015flar. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u0130ster inan\u0131n ister inanmay\u0131n, baz\u0131 insanlar ba\u015far\u0131s\u0131n\u0131 veya ba\u015far\u0131s\u0131zl\u0131\u011f\u0131n\u0131 belirlemek i\u00e7in hala kampanyalar\u0131n\u0131n a\u00e7\u0131k oran\u0131na g\u00fcveniyor. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Aldat\u0131c\u0131 konu sat\u0131rlar\u0131 kullanmak anlam\u0131na gelse bile, onu geli\u015ftirmek i\u00e7in her \u015feyi yapacaklard\u0131r.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Psikolojik olarak, \u00e7o\u011fu aldat\u0131c\u0131 konu sat\u0131r\u0131 genellikle insanlar\u0131n kayg\u0131lar\u0131na veya hayal k\u0131r\u0131kl\u0131klar\u0131na dayan\u0131r ve onlar\u0131 bir \u00e7\u0131k\u0131\u015f yolu i\u00e7in haz\u0131rlar. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sonu\u00e7 olarak, devasa a\u00e7\u0131k oranlar elde ettiler.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Diyelim ki biri i\u015ften \u00e7\u0131kar\u0131ld\u0131 ve umutsuzca i\u015f ar\u0131yor. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Hemen bir r\u00fcya i\u015fi vaat eden bir e-posta a\u00e7acak, ancak e-postan\u0131n asl\u0131nda kaydoldu\u011fu sitelerden birinden gelen bir tan\u0131t\u0131m e-postas\u0131 oldu\u011funu \u00f6\u011frenmek i\u00e7in hayal k\u0131r\u0131kl\u0131\u011f\u0131na u\u011frad\u0131.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Aldat\u0131c\u0131 konu sat\u0131rlar\u0131 kullanman\u0131n \u00f6nemli bir dezavantaj\u0131 vard\u0131r: zamanla siz ve m\u00fc\u015fterileriniz aras\u0131ndaki g\u00fcveni azalt\u0131r. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Her aldat\u0131c\u0131 konu sat\u0131r\u0131 g\u00f6nderildi\u011finde, abonelerinizin kanal\u0131n\u0131za olan g\u00fcveninin bir k\u0131sm\u0131n\u0131 kaybedersiniz. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bir tuz tanesi i\u00e7in t\u00fcm iddialar\u0131n\u0131z\u0131 ald\u0131klar\u0131nda nihayet seviye atlayacak. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u0130yi bir a\u00e7\u0131l\u0131\u015f oran\u0131 veya hatta bir TO g\u00f6rebilirsiniz, ancak t\u00fcm bu rakamlara ra\u011fmen neden iyi bir d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131z olmad\u0131\u011f\u0131n\u0131 merak ediyor olabilirsiniz.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">3. So\u011fuk e-posta yerine spam e-posta<\/span><\/span><\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">So\u011fuk e-posta hala sihrini \u015fu ya da bu \u015fekilde \u00e7al\u0131\u015f\u0131r. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ancak, \u00e7o\u011fu insan\u0131n d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fcn aksine, so\u011fuk e-posta ger\u00e7ekten saf bir say\u0131 oyunu de\u011fildir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">B\u00fcy\u00fck bir ki\u015fi listesine sahip olmak kesinlikle de\u011ferli bir varl\u0131k olabilir, ancak listenin kalitesi veya so\u011fuk e-postalar\u0131n\u0131zla nas\u0131l ele ald\u0131\u011f\u0131n\u0131z daha \u00f6nemlidir.<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">SalesHandy, ba\u015far\u0131l\u0131 e-postan\u0131n potansiyel m\u00fc\u015fteri sorunlar\u0131n\u0131 ak\u0131ll\u0131ca ele almas\u0131 gerekti\u011fini g\u00f6steriyor. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bu nedenle, istenmeyen bir e-posta g\u00f6ndermeyi d\u00fc\u015f\u00fcnmeden \u00f6nce, potansiyel m\u00fc\u015fterilerinizi iyi tan\u0131d\u0131\u011f\u0131n\u0131zdan emin olun. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ayr\u0131ca, ba\u015far\u0131l\u0131 bir so\u011fuk e-postaya sahip olmak i\u00e7in 7 a\u015famal\u0131 bir yol haritas\u0131 \u00f6nerirler:\u00a0<\/span><\/span><\/span><\/span><\/p>\n<ol>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Kolay bir g\u00f6nderen ad\u0131 kullan\u0131n:\u00a0<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> Al\u0131c\u0131larla g\u00fcven olu\u015fturmak i\u00e7in ger\u00e7ek bir e-posta g\u00f6nderen ad\u0131 kulland\u0131\u011f\u0131n\u0131zdan emin olman\u0131z gerekir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ger\u00e7ek ad\u0131n\u0131z\u0131 veya ad\u0131n\u0131z\u0131 art\u0131 \u015firket ad\u0131n\u0131z\u0131 kullan\u0131n.\u00a0\u00a0<\/span><\/span><\/span><\/span><\/li>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Dikkat \u00e7ekici konu sat\u0131r\u0131:\u00a0<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> Al\u0131c\u0131lar\u0131n %47&#8217;si e-postalar\u0131 yaln\u0131zca konu sat\u0131rlar\u0131na g\u00f6re a\u00e7maktad\u0131r. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bu y\u00fczden dikkat \u00e7ekici bir konu sat\u0131r\u0131 yazmak i\u00e7in \u00e7ok zaman harcaman\u0131z gerekiyor. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Baz\u0131 teknikler, al\u0131c\u0131n\u0131n alg\u0131s\u0131n\u0131 anlamak ve sorunlar\u0131na de\u011finen bir konu sat\u0131r\u0131 yazmak, konu sat\u0131r\u0131n\u0131z\u0131 ki\u015fisel ve \u00e7ekici k\u0131lmak ve a\u00e7\u0131k ve anlaml\u0131 bir konu sat\u0131r\u0131 yazmakt\u0131r.\u00a0<\/span><\/span><\/span><\/span><\/li>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Buzlar\u0131 K\u0131rmaya Basit Giri\u015f:\u00a0<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> K\u0131sa bir giri\u015f (2-3 c\u00fcmle) yaz\u0131n ve bunu nas\u0131l \u00f6\u011frendi\u011finizi a\u00e7\u0131klay\u0131n. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ba\u015far\u0131lar\u0131n\u0131 \u00f6v\u00fcn ve kendilerini \u00f6nemli hissetmelerini sa\u011flay\u0131n.\u00a0<\/span><\/span><\/span><\/span><\/li>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Kat\u0131l\u0131m i\u00e7in sorular sorun:\u00a0<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> Ara\u015ft\u0131rman\u0131z ve al\u0131c\u0131n\u0131n sorunu hakk\u0131nda bir soru sormal\u0131s\u0131n\u0131z. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sorunuz tek sat\u0131rl\u0131k olmal\u0131 ve potansiyel m\u00fc\u015fterinin ilgisini yans\u0131tmal\u0131d\u0131r.<\/span><\/span><\/span><\/span><\/li>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">K\u0131sa bir \u00e7\u00f6z\u00fcm\u00a0<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> \u00f6nerin: \u00dcr\u00fcn\u00fcn\u00fcz\u00fc veya hizmetinizi tan\u0131t\u0131rken, \u00fcr\u00fcn \u00f6zelliklerinin bir a\u00e7\u0131klamas\u0131na de\u011fil, faydalara odaklan\u0131lmal\u0131d\u0131r. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Potansiyel m\u00fc\u015fterinin \u00fcr\u00fcn veya hizmetlerinizden elde edece\u011fi faydalar\u0131 yaz\u0131n. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u0130\u015flerini b\u00fcy\u00fctmede ne kadar etkili olaca\u011f\u0131 konusunda \u00e7ok net olun. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">K\u0131sa ve basit tutmak sizin i\u00e7in hile yapacak.<\/span><\/span><\/span><\/span><\/li>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bir Harekete Ge\u00e7irme \u00c7a\u011fr\u0131s\u0131:\u00a0<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> Potansiyel m\u00fc\u015fterinin so\u011fuk e-postan\u0131zla yapmas\u0131n\u0131 istedi\u011finiz \u015feyi elde etmek i\u00e7in bir harekete ge\u00e7irici mesaj yazman\u0131z gerekecek. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Eylem basit bir cevap, bir arama planlamak, \u00fcr\u00fcn\u00fcn\u00fcz hakk\u0131nda yorum yapmak veya bir i\u015f g\u00f6r\u00fc\u015fmesine giren herhangi bir \u015fey olabilir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00dcr\u00fcn\u00fcn\u00fcz\u00fc so\u011fuk e-postan\u0131zda hemen satman\u0131za ger\u00e7ekten gerek yok.\u00a0<\/span><\/span><\/span><\/span><\/li>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">E-posta imzas\u0131:\u00a0<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> \u0130mzan\u0131z k\u0131sa ve anlaml\u0131 olmal\u0131d\u0131r. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u0130mzan\u0131zla asla \u00e7ok fazla gereksiz veri eklemeyin. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ad\u0131n\u0131z\u0131, etiketinizi, e-posta kimli\u011finizi ve kurulu\u015f ayr\u0131nt\u0131lar\u0131n\u0131z\u0131 eklemeniz yeterlidir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bu ayr\u0131nt\u0131lar, al\u0131c\u0131n\u0131n sizin hakk\u0131n\u0131zda daha fazla bilgi edinmesine yard\u0131mc\u0131 olacakt\u0131r. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Telefon numaran\u0131z\u0131 ve sosyal medya ki\u015filerinizi yaln\u0131zca gerekirse ekleyin.<\/span><\/span><\/span><\/span><\/li>\n<\/ol>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">E-postalar\u0131 Atla: T\u0131klama Sonras\u0131 Optimizasyon<\/span><\/span><\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">E-posta pazarlama kampanyas\u0131n\u0131n ba\u015far\u0131s\u0131, d\u00f6n\u00fc\u015f\u00fcmler ger\u00e7ekle\u015fti\u011finde elde edilir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">A\u00e7\u0131k oranlar veya t\u0131klama oranlar\u0131, e-posta komut dosyas\u0131 yazman\u0131z\u0131n ba\u015far\u0131s\u0131n\u0131 b\u00fcy\u00fck olas\u0131l\u0131kla belirleyecek olan bo\u015f \u00f6l\u00e7\u00fcmlerdir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Al\u0131c\u0131lar\u0131 bir a\u00e7\u0131l\u0131\u015f sayfas\u0131na y\u00f6nlendirdi\u011finizde, a\u00e7\u0131l\u0131\u015f sayfas\u0131n\u0131n kalitesi ve onu nas\u0131l iyile\u015ftirebilece\u011finiz, kampanyan\u0131zda ger\u00e7ekten ba\u015far\u0131l\u0131 olup olmad\u0131\u011f\u0131n\u0131z\u0131 belirler.\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">T\u0131klama sonras\u0131 optimizasyonla ilgili okunmas\u0131 gereken klasik bir makalede Instapage, t\u0131klama sonras\u0131 deneyimlerin \u00e7o\u011funlukla &#8220;reklam olu\u015fturmaya&#8221; odakland\u0131klar\u0131 i\u00e7in reklam ajanslar\u0131 taraf\u0131ndan genellikle g\u00f6z ard\u0131 edildi\u011fini a\u00e7\u0131kl\u0131yor. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sorun, reklam t\u0131klamalar\u0131n\u0131n yaln\u0131zca %3&#8217;\u00fc d\u00f6n\u00fc\u015ft\u00fcr\u00fcld\u00fc\u011f\u00fcnde ba\u015flar. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Makale daha sonra iyi bir t\u0131klama sonras\u0131 optimizasyonun \u00fc\u00e7 aya\u011f\u0131 oldu\u011funu a\u00e7\u0131kl\u0131yor:<\/span><\/span><\/span><\/span><\/p>\n<ol>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00d6l\u00e7eklenebilir<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> Yap\u0131: Birden \u00e7ok t\u0131klama sonras\u0131 deneyim olu\u015fturmak i\u00e7in uygun \u00f6l\u00e7ekte a\u00e7\u0131l\u0131\u015f sayfalar\u0131 olu\u015fturun. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00d6zel bir URL k\u0131salt\u0131c\u0131 ile birden \u00e7ok \u00f6zel URL olu\u015fturabilir, \u00e7e\u015fitli etiketler ekleyebilir, hedef kitlenizi b\u00f6l\u00fcmlere ay\u0131rabilir ve ba\u011flant\u0131lar\u0131 ve ziyaret\u00e7ileri tek bir yerden y\u00f6netebilirsiniz.\u00a0<\/span><\/span><\/span><\/span><\/li>\n<li><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Optimizasyon<\/span><\/span><\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> : Neyin i\u015fe yaray\u0131p neyin yaramad\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in s\u0131k s\u0131k A\/B testi<\/span><\/span><\/span><\/span><\/li>\n<li><strong style=\"font-size: 1rem; background-color: transparent; font-family: inherit; letter-spacing: 0px;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ki\u015fiselle\u015ftirme <\/span><\/span><\/span><\/span><\/strong><span style=\"font-size: 1rem; background-color: transparent; font-family: inherit; letter-spacing: 0px;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">: Her hedef kitle b\u00f6l\u00fcm\u00fc i\u00e7in a\u00e7\u0131l\u0131\u015f sayfalar\u0131n\u0131n \u00f6nemini art\u0131r\u0131n.\u00a0<\/span><\/span><\/span><\/span><\/span><span style=\"font-size: 1rem; background-color: transparent; font-family: inherit; letter-spacing: 0px;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bu s\u00fctunlar \u00fczerinde \u00e7al\u0131\u015farak ve bunlar\u0131 geli\u015ftirerek, ziyaret\u00e7ilerin t\u0131klama sonras\u0131 deneyimi ve dolay\u0131s\u0131yla yolculuklar\u0131n\u0131n kalitesi ka\u00e7\u0131n\u0131lmaz olarak iyile\u015fecektir. <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">As\u00a0<\/span><\/span><\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> Ben Aston a\u00e7\u0131kl\u0131yor <\/span><\/span><\/span><\/span><span style=\"font-size: 1rem; background-color: transparent; font-family: inherit; letter-spacing: 0px;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00a0&#8221; &#8216;m\u00fc\u015fteri yolculu\u011funu&#8217; iyile\u015ftirilmesi 20 yakla\u015f\u0131k% m\u00fc\u015fteri memnuniyetini art\u0131r\u0131rken% 15&#8217;e kadar geliri art\u0131rmak i\u00e7in g\u00f6sterilmi\u015ftir.&#8221; <\/span><\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bu tek ba\u015f\u0131na e-posta kampanyan\u0131z\u0131n d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 art\u0131racakt\u0131r.<\/span><\/span><\/span><\/span><\/span><\/li>\n<\/ol>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hi\u00e7 mant\u0131kl\u0131 gelmeyen 3 yayg\u0131n e-posta pazarlama hatas\u0131 Bir\u00e7ok insan i\u00e7in e-posta pazarlamas\u0131 bir say\u0131 oyunudur. Sadece birka\u00e7 yan\u0131t almak i\u00e7in \u00e7ok say\u0131da e-posta g\u00f6nderirler. Bu nedenle e-posta pazarlamas\u0131nda s\u00fcrekli olarak yeni teknikler ve form\u00fcller ar\u0131yorlar.\u00a0 Kendini e-posta pazarlama gurusu ilan eden ki\u015filer, teknikleri ve y\u00f6ntemleri burada a\u00e7\u0131klamaya ba\u015flarlar. Fikirlerini satmak ve k\u00fc\u00e7\u00fck bir takip\u00e7i &hellip;<\/p>\n","protected":false},"author":1,"featured_media":9417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-13042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-tr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hi\u00e7 mant\u0131kl\u0131 gelmeyen 3 yayg\u0131n e-posta pazarlama hatas\u0131 - zdmaa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zdmaa.com\/tr\/3-popular-email-marketing-mistakes-that-make-no-sense-at-all\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hi\u00e7 mant\u0131kl\u0131 gelmeyen 3 yayg\u0131n e-posta pazarlama hatas\u0131 - zdmaa\" \/>\n<meta property=\"og:description\" content=\"Hi\u00e7 mant\u0131kl\u0131 gelmeyen 3 yayg\u0131n e-posta pazarlama hatas\u0131 Bir\u00e7ok insan i\u00e7in e-posta pazarlamas\u0131 bir say\u0131 oyunudur. Sadece birka\u00e7 yan\u0131t almak i\u00e7in \u00e7ok say\u0131da e-posta g\u00f6nderirler. Bu nedenle e-posta pazarlamas\u0131nda s\u00fcrekli olarak yeni teknikler ve form\u00fcller ar\u0131yorlar.\u00a0 Kendini e-posta pazarlama gurusu ilan eden ki\u015filer, teknikleri ve y\u00f6ntemleri burada a\u00e7\u0131klamaya ba\u015flarlar. 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Sadece birka\u00e7 yan\u0131t almak i\u00e7in \u00e7ok say\u0131da e-posta g\u00f6nderirler. Bu nedenle e-posta pazarlamas\u0131nda s\u00fcrekli olarak yeni teknikler ve form\u00fcller ar\u0131yorlar.\u00a0 Kendini e-posta pazarlama gurusu ilan eden ki\u015filer, teknikleri ve y\u00f6ntemleri burada a\u00e7\u0131klamaya ba\u015flarlar. 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