{"id":6648,"date":"2021-12-04T22:49:25","date_gmt":"2021-12-04T19:49:25","guid":{"rendered":"https:\/\/zdmaa.com\/?p=6648"},"modified":"2021-12-04T22:49:25","modified_gmt":"2021-12-04T19:49:25","slug":"american-small-businesses-are-protecting-digital-ip","status":"publish","type":"post","link":"https:\/\/zdmaa.com\/tr\/american-small-businesses-are-protecting-digital-ip\/","title":{"rendered":"K\u00fc\u00e7\u00fck ABD \u0130\u015fletmeleri Dijital Fikri M\u00fclkiyeti Nas\u0131l Korur: G\u00fcvenli Teknoloji Dan\u0131\u015fmanl\u0131\u011f\u0131"},"content":{"rendered":"
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K\u00fc\u00e7\u00fck ABD \u0130\u015fletmeleri Dijital Fikri M\u00fclkiyeti Nas\u0131l Korur: G\u00fcvenli Teknoloji Dan\u0131\u015fmanl\u0131\u011f\u0131<\/span><\/h1>\n
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K\u00fc\u00e7\u00fck ABD \u0130\u015fletmeleri Dijital Fikri M\u00fclkiyeti Nas\u0131l Korur: G\u00fcvenli Teknoloji Dan\u0131\u015fmanl\u0131\u011f\u0131<\/span><\/h1>\n
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Ulusal Bilim Vakf\u0131’n\u0131n (NSF) ABD i\u015fletmeleri \u00fczerine yapt\u0131\u011f\u0131 bir anket, birka\u00e7 k\u00fc\u00e7\u00fck profesyonel savunucunun fikri m\u00fclkiyetin (IP) Amerika’daki yenilik\u00e7i k\u00fc\u00e7\u00fck i\u015fletmelerin temel dayana\u011f\u0131 oldu\u011fu konusunda hemfikir olmasa da, k\u00fc\u00e7\u00fck i\u015fletmelerin \u015firketlere k\u0131yasla daha az olas\u0131 oldu\u011funu ortaya koyuyor. Geleneksel dijital m\u00fclkiyet (IP) g\u00f6zetimi bi\u00e7imlerinin eylemleri i\u00e7in \u00f6nemli oldu\u011funa inan\u0131lmal\u0131d\u0131r.<\/span><\/p>\n

ABD’de \u015fu anda k\u00fc\u00e7\u00fck bir i\u015fletmeyi tan\u0131tmak, fiziksel bir envanterle ba\u015flar, ancak bir web sitesine girip \u00fcr\u00fcn\u00fcn\u00fcz\u00fc sosyal medyada pazarlamakla ba\u015flar. Bu do\u011frudan t\u00fcketiciye dijital sat\u0131\u015f modeli, end\u00fcstriler farkl\u0131 \u00fclkelerde hizmetlerini art\u0131rma \u00fcltimatomu g\u00f6rd\u00fck\u00e7e s\u0131n\u0131rlar aras\u0131ndaki engelleri y\u0131k\u0131yor.<\/span><\/p>\n

Zamanla, dijital fikri m\u00fclkiyet, y\u00fcksek teknoloji end\u00fcstrilerine meydan okuyan \u015firketlere faydal\u0131 olacak \u015fekilde sessizce geli\u015fti. G\u00fcn\u00fcm\u00fczde dijital fikri m\u00fclkiyet \u00fcreten \u015firketler, k\u00fcresel ekonominin ve istihdam\u0131n b\u00fcy\u00fck ve b\u00fcy\u00fcyen bir hacmini temsil ediyor. D\u00fcnya \u00e7ap\u0131nda IP y\u00f6nteminin \u015fu anda i\u015fletmelerin kendi yenilik t\u00fcrlerini geli\u015ftirmelerine ve s\u00fcrd\u00fcrmelerine yard\u0131mc\u0131 olma konusunda birincil sorumlulu\u011fu vard\u0131r.<\/span><\/p>\n

Bir vurgu olarak, bir firman\u0131n, yaln\u0131zca bir geni\u015fleme yenili\u011finden elde edilenin uzun vadeli do\u011frudan veya yap\u0131land\u0131r\u0131lmam\u0131\u015f bir iyile\u015ftirme yoluyla elde edebilece\u011fi d\u00fc\u015f\u00fck fiyat avantaj\u0131n\u0131n, rakiplere kar\u015f\u0131 teknik ablukan\u0131n avantaj sa\u011flad\u0131\u011f\u0131 varsay\u0131larak beklenebilir. Bu arada benzer icatlar kabaca e\u015fde\u011ferdir, \u0130lkel k\u00f6ken yeni bir \u00fcr\u00fcn ve hizmet t\u00fcr\u00fc yarat\u0131r ve rekabete giri\u015f, potansiyel rakibin pazara girmeden \u00f6nce o a\u015faman\u0131n sundu\u011fu potansiyeli kabul etmesini gerektirir.<\/span><\/p>\n

IP’ye neden de\u011fer vermelisiniz?<\/span><\/strong><\/h2>\n

Dijital b\u00f6lme teknolojisi, g\u00fcn\u00fcm\u00fczde t\u00fcm i\u015fletmelerin vazge\u00e7ilmez bir par\u00e7as\u0131d\u0131r. Yeni teknoloji geldi\u011finde, yeni g\u00f6revler ve zorluklar ortaya \u00e7\u0131k\u0131yor. Bu, IP’nin ele al\u0131nd\u0131\u011f\u0131 zamand\u0131r.<\/span><\/p>\n

K\u00fcresel finansal iklimdeki farkl\u0131l\u0131klar, fikri m\u00fclkiyetin potansiyel b\u00fcy\u00fcme ve de\u011ferin \u00f6nemli bir bile\u015feni oldu\u011fu end\u00fcstri modellerinin geni\u015flemesini etkilemi\u015ftir. K\u00fcresel de\u011fi\u015fikliklerin yan\u0131 s\u0131ra, ABD ve k\u00fcresel muhasebe, i\u015flemin bir par\u00e7as\u0131 olarak bir \u015firkete her tan\u0131mlanabilir maddi olmayan varl\u0131\u011f\u0131 tan\u0131mlama ve \u00f6ne \u00e7\u0131karma y\u00fck\u00fcml\u00fcl\u00fc\u011f\u00fcn\u00fc i\u015fletmelere y\u00fcklemektedir.<\/span><\/p>\n

Bu e\u011filimler nedeniyle, fikri m\u00fclkiyetin do\u011fru bir \u015fekilde de\u011ferlendirilmesi ve ard\u0131ndan bu fiyat\u0131 savunma y\u00f6ntemleri, \u00e7a\u011fda\u015f bir firman\u0131n ger\u00e7ekle\u015ftirilmesinde ve fizibilitesinde \u00e7ok \u00f6nemli bir unsur olarak geli\u015ftirilmi\u015ftir. Konferans s\u0131ras\u0131nda ge\u00e7enlerde Federal Rezerv Ba\u015fkan\u0131 Ben Bernanke’ye g\u00f6re, k\u0131t sermayenin \u00f6nemini ve birikiminin son birka\u00e7 d\u00f6nemde ABD \u00fcretimindeki saatlik art\u0131\u015f\u0131 geride b\u0131rakt\u0131\u011f\u0131n\u0131 tart\u0131\u015ft\u0131.<\/span><\/p>\n

K\u00fc\u00e7\u00fck i\u015fletmeler, dijital fikri m\u00fclkiyeti en son teknik bilgi birikimiyle korur<\/span><\/strong><\/h2>\n

Raporlar, s\u0131navlar, prosed\u00fcrler ve hatta verilerden toplanan ve s\u0131ralanan y\u00f6ntemler, herhangi bir \u015firketin korunmas\u0131 gereken fikri m\u00fclkiyet b\u00f6l\u00fcmleridir. Uygun koruman\u0131n olmamas\u0131 durumunda, IP adresiniz doland\u0131r\u0131c\u0131lar, kimli\u011fi belirsiz ki\u015filer, rapor sat\u0131n almayan veya \u00fcr\u00fcn ve hizmetlerinize abone olmayan \u015firketler gibi yasa d\u0131\u015f\u0131 kullan\u0131c\u0131lar\u0131n eline ge\u00e7meyebilir.<\/span><\/p>\n

Yasad\u0131\u015f\u0131 kullan\u0131c\u0131lar, IP’nizin de\u011ferini, daha sonra eri\u015fim i\u00e7in \u015firketinize \u00f6deme yapm\u0131\u015f olabilecek potansiyel m\u00fc\u015fterilere d\u00fc\u015f\u00fcr\u00fcr.<\/span><\/p>\n

Art\u0131k a\u011f g\u00fcvenli\u011finin temellerini anlad\u0131\u011f\u0131n\u0131za g\u00f6re, k\u00fc\u00e7\u00fck i\u015fletmeniz i\u00e7in kapsaml\u0131 bir g\u00fcvenlik \u00e7\u00f6z\u00fcm\u00fc olu\u015fturmak i\u00e7in sonraki ad\u0131mlar\u0131 g\u00f6zden ge\u00e7irin.<\/span><\/p>\n

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    Trafi\u011finizi yak\u0131ndan izlemek bir zorunluluktur<\/span><\/strong><\/h3>\n<\/li>\n<\/ol>\n

    Trafi\u011fi an\u0131nda takip etmek hayati \u00f6nem ta\u015f\u0131r. Hatta raporlar\u0131 ak\u0131ll\u0131ca okumal\u0131s\u0131n\u0131z. G\u00fcvenli olmayan bilim eylemleri i\u00e7in yaln\u0131zca uyar\u0131lara ve i\u015faretlere g\u00fcvenmeyin. Ekibinizde ger\u00e7ekleri ve rakamlar\u0131 bilen ve harekete ge\u00e7meye haz\u0131r birini onaylay\u0131n. Amerika Birle\u015fik Devletleri’ndeki bir\u00e7ok k\u00fc\u00e7\u00fck i\u015fletme, logo ticari markalar\u0131, telif haklar\u0131, tasar\u0131m telif haklar\u0131, ger\u00e7ek zamanl\u0131 URL’ler ve imza \u00fcr\u00fcnlerinden olu\u015fan marka de\u011ferini d\u00fc\u015f\u00fcn\u00fcr.<\/span><\/p>\n

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      Veri kayb\u0131 korumas\u0131<\/span><\/strong><\/h3>\n<\/li>\n<\/ol>\n

      Bir veri koruma \u00e7\u00f6z\u00fcm\u00fc ba\u011flay\u0131n. Bu t\u00fcr bir cihaz, sisteminizin g\u00fcvenli\u011finin kesintiye u\u011framas\u0131 durumunda i\u015fletmenizi veri kayb\u0131ndan koruyacakt\u0131r. Yan\u0131tlar tamamen \u015firketin kulland\u0131\u011f\u0131 fikri m\u00fclkiyet t\u00fcr\u00fcne (patent, ticari marka, telif hakk\u0131 ve ticari s\u0131r) ba\u011fl\u0131 olacakt\u0131r.<\/span><\/p>\n

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        Tasar\u0131mlar, Amerika Birle\u015fik Devletleri’nde tasar\u0131m patentleri olarak listelenmi\u015ftir.<\/span><\/strong><\/h3>\n<\/li>\n<\/ol>\n

        Fikri m\u00fclkiyet, Amerika Birle\u015fik Devletleri’ndeki bir\u00e7ok \u015firket i\u00e7in, \u00f6zellikle tasar\u0131m patent yaz\u0131l\u0131m\u0131 ve bir web geli\u015ftirme \u015firketi gibi teknolojiler i\u00e7in \u00f6nemli bir i\u015f avantaj\u0131d\u0131r. Tasar\u0131m patent ba\u015fvurular\u0131, uygulamal\u0131 incelemeyi kar\u015f\u0131lamal\u0131d\u0131r. Tasar\u0131m patentleri, geli\u015fmi\u015f bir varl\u0131\u011fa sahip \u00fcr\u00fcnleri korumak i\u00e7in \u00e7ok kullan\u0131\u015fl\u0131 ara\u00e7lard\u0131r ve rakiplerinizin \u00fcr\u00fcnlerinizin g\u00f6r\u00fcn\u00fcm\u00fcn\u00fc \u00e7almas\u0131n\u0131 engeller.<\/span><\/p>\n

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          Fikirleri ger\u00e7e\u011fe d\u00f6n\u00fc\u015ft\u00fcr\u00fcn<\/span><\/strong><\/h3>\n<\/li>\n<\/ol>\n

          Planlar\u0131n\u0131z\u0131 ger\u00e7ekle\u015ftirdi\u011finizde ve m\u00fcmk\u00fcn olan minimum \u00fcr\u00fcnleri buldu\u011funuzda. Fikirlerinizi ar\u0131nd\u0131r\u0131r ve modelinizi tekrarlars\u0131n\u0131z. \u0130\u015finizde \u00f6nem i\u00e7in tasar\u0131m yaparken, bu de\u011feri korumak i\u00e7in bir IP kontrol politikas\u0131 geli\u015ftirmeniz bile \u00f6nemlidir.<\/span><\/p>\n

          Kesinlik<\/span><\/strong><\/h2>\n

          T\u00fcm dijital IP aral\u0131klar\u0131n\u0131n elde edilebildi\u011finden ve vir\u00fcsten koruma yaz\u0131l\u0131m\u0131, g\u00fcvenlik duvarlar\u0131 ve di\u011fer cihazlar taraf\u0131ndan engellenmedi\u011finden emin olun. T\u00fcm aral\u0131k mevcut de\u011filse, bu ba\u011flant\u0131 kayb\u0131na neden olabilir. T\u00fcm verileriniz ve i\u015f s\u00fcre\u00e7lerinizle Microsoft Dynamics CRM geli\u015ftiricileriyle hareket halindeyken \u00e7al\u0131\u015f\u0131n. Bu g\u00fcnlerde bir\u00e7ok \u015firket, imalat ve in\u015faat sekt\u00f6r\u00fc i\u00e7in a\u00e7\u0131klamalar i\u00e7eren kendi IP adresini geli\u015ftirdi.<\/span><\/p>\n

          son s\u00f6zler<\/span><\/strong><\/h2>\n

          Y\u0131llar ge\u00e7tik\u00e7e, Amerika ve eski Sovyetler Birli\u011fi \u00fclkeleri, end\u00fcstriyel istihbarat\u0131 \u00fclke ekonomisini desteklemenin bir yolu olarak geni\u015f \u00e7apta kabul etti ve hatta te\u015fvik etti. Fikri m\u00fclkiyet haklar\u0131n\u0131n korunmas\u0131, uzun y\u0131llard\u0131r yenilik ve geli\u015fen bir ekonomi i\u00e7in gerekli olarak kabul edilmi\u015ftir. <\/span>IP ge\u00e7mi\u015fi b\u00fcy\u00fcmeye ve de\u011fi\u015fmeye devam edecek, bu nedenle t\u00fcm \u015firketlerin \u00f6nde olmas\u0131 \u00f6nemlidir. En iyi \u015fifreleme yaz\u0131l\u0131m\u0131n\u0131n yard\u0131m\u0131yla \u015firketiniz, b\u00fcy\u00fck yat\u0131r\u0131m ve \u00e7al\u0131\u015fma saatleri gerektiren kullan\u0131\u015fl\u0131 maddi olmayan varl\u0131klar\u0131n \u00e7al\u0131nmas\u0131na kar\u015f\u0131 korunabilir.<\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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