Bloggers Guide To Drive Traffic From Quora
Want to drive traffic from Quora? Who wouldn’t want to attract more visitors to their website and potentially earn them some extra revenue? Most bloggers, business owners, and digital marketing agencies are looking for other sources of traffic, and there are more ways to get attention to your site than social media.
Quora is an innovative way to increase the quality of traffic. This huge Q&A site is easy to use and filled with questions of all kinds – from the silly to the complex. There isn’t a single “expert” sitting behind the keyboard answering these questions, but instead, millions of them are run since Quora’s Questions and Answers by users of the site.
This is a powerful equation because it allows anyone with some imagination and knowledge the ability to log into the site and either ask or answer questions. If you’re into creating a website , the only thing you want from Quora is to drive traffic to your website – Quora can be pure gold.
First, what is referral traffic?
While the majority of website traffic results from a Google search, there are other sources of traffic. Any blogger should use some kind of analytics ( such as Google Analytics ) to track clicks, and that will provide you with some interesting information about your site visitors.
An example of using Google Analytics to track referral traffic. As you can see, Quora is the number one channel for referring traffic to my site even though I don’t actively answer questions on the platform. And I have a good track record of bounce rate and average session duration overall.
Referral traffic refers to people who visit your website with a click on a different site. It could be a link in someone else’s blog post or a link in an answer or Quora profile.
Why Quora is an Excellent Source of Referral Traffic
Let’s say your blog is killing it in terms of getting organic traffic from Google or some major social media platform. This is good news, but it is never a good idea to put all your traffic eggs in just one or two baskets.
According to Moz, Google updated its algorithm a staggering 3,234 times last year alone. That’s an average of nearly 9 times a day. If your website is at the top of the search one minute, it may not be next. The same is true of social media, which is why it’s best to play the proverbial field.
Not only does referral traffic help you diversify, but the traffic that you will get from Quora will also be visitors who are very interested in your content. You have already introduced yourself to them, and they are either intrigued or impressed to know you, and they come to your blog with a desire for more.
How to drive traffic to your blog from Quora
Now that you understand the power of the referral movement and the magic of Quora, you’ll probably be excited to combine the two. Fortunately, there is a proven formula that you can use to start increasing traffic from Quora to your blog.
Step 1: Create a Killer Quora Profile
One of the biggest mistakes users new to Quora make is not taking the time to complete their entire profile. Just taking this step can help you stand out from the crowd on this huge platform.
An example of creating a killer Quora profile. Aside from the bio title, you can include as much information as possible in your summary to make your Quora profile stand out from the rest.
Right below your name, you will have the opportunity to put the heading “Biography”. Think about what you want to be famous for on this site. Would you specialize in a specific field, such as smart TVs? You have 80 characters to let the audience know who you are, so use them wisely.
In your profile summary, you can include more information such as your blog link, background, experience, and links to your social media pages.
Step Two: Find relevant and high-target questions
Another step that the majority of Quora writers miss is choosing the wrong questions to answer. Just picking questions at random will not work.
Unfortunately, there is no feature on Quora that allows you to sort out the most frequently asked questions. You can find some of the most viewed content here .
Here’s what the Answer Later menu looks like
The point is, you want to find some high-value questions in your specialty. You can also search by your topic, such as “Smart TVs” or popular brands, and search for recent questions that are getting some following and interest.
These are the things you’ll want to put on your “Answer Later” list.
Step 3: Post carefully worded answers
Now that you have an idea of the topics you’d like to answer, and hopefully you’ve started compiling a list, it’s time to submit some answers. Avoid just diving, but instead take some time and thought about the process.
Although there is no single formula for success with Quora, some tactics work better than others.
People who tell personal stories tend to do well on this platform. Here is an excellent example file .
Even if you don’t have a story of struggle and perseverance, some other tactics include using pictures and a bit of humor in your answers to stand out.
Step 4: Attract readers to click on your blog
While your answers should always be helpful and solve as much of the problem as possible, you want to avoid giving up everything on Quora. In other words, let them want more and then tell them how to get it.
For example, if someone is asking does server location have an effect on site speed , provide several common reasons in your answer and then a link to your blog post explaining every possible cause for this problem and troubleshooting steps to fix it.
Step 5: Trace what works for you and – rinse and repeat
Not everything you do on Quora will be a winner. Other bloggers also try to drive traffic to their websites, so there is no competition.
When you find a winning formula, this can be a huge profit for your business, but you will need to measure and monitor the results first. Use Google Analytics to see where your clicks are coming from and what works.
As long as people have questions, Quora will thrive, and this gives you the opportunity to hop on the site at any time and use it as a means of driving traffic to your blog . Use the steps above, and you’ll start seeing some results in no time